Customers have certain expectations when it comes to the online checkout experience. Make it too difficult and they will shop elsewhere.This is because customers are now conditioned to expect a certain level of service (thanks to the industry giants like Amazon). Since most shoppers use Amazon regularly, they expect the...
Why You MUST Diversify Your Marketing Channels in 2021
2020 taught us that digital marketing is essential for almost all businesses large and small across almost every industry.The shift saw an increase in ecommerce stores being created from scratch, traditional brick and mortar businesses joining social media for the first time and advertising budgets increasing.Now we are in 2021,...
How to Build Backlinks for an Ecommerce Store [WITHOUT GUEST BLOGGING]
Link-building should be an important part of your SEO strategy. If you’re trying to get your ecommerce store to rank higher on search engines, you need to acquire some high-quality backlinks.https://youtu.be/pwURMjEqjSIIn case you don’t already know - a backlink is a link from one website to another. Google (and other...
10 Benefits of Using WooCommerce to Power Your Ecommerce Store
10 Benefits of Using WooCommerce to Power Your Ecommerce Store Asking yourself - “why should I use Woocommerce?”Don't worry - you're in good company.Online sellers around the world are thinking about using Woocommerce. Aside from Shopify, it’s the biggest ecommerce solution around. In fact, it powers 25% of the top...
Why SMS Should Be On Every Marketer’s Radar.
First of all, hello everyone. A big thanks to Matt and the team at Fly High Media for asking me to write up a guest post for the blog. I'm Liam and I work as Head of Marketing at Reach Interactive. We're a UK-based SMS marketing provider. During this post,...
Top 5 Ecommerce SEO Tips to Boost Sales
"If a tree falls in a forest and no one is around to hear it, does it make a sound?" You could be selling the best products imaginable, but if no one is seeing them, and you’re not getting sales, what is the point?SEO is crucial for your ecommerce business....
How to Sleigh Your Christmas Social Media During a Pandemic
Devising relatable content while having little idea of what Christmas will look like this year is a difficult feat. In these times, rarely has there been a better time to lift the nation's spirits. Customers want to feel connected, engaged, and maybe even distracted. However, brands need to make sure...
How To Get Your Ecommerce Store Out of a Slump
Coronavirus (COVID 19) is having a severe and adverse impact all over the world on the lives of millions of people. Many countries are now in lockdown with people restricted to staying in their homes and high street shops forced to close. Consequently, there is a real opportunity for businesses...
How to Optimise Your eCommerce Website for Mobile Devices [2019 Edition]
We all know and say that mobile is the future and we should plan for it. In reality, it is happening now and we need to take action now. Google has already rolled out mobile-first indexing. Did you know that 57% of users say they won’t recommend a business with...
Social Media and eCommerce Websites
It’s 2017 and knowing how to sell your products and services online is more important than ever. Every year the world turns towards retailing online more and more, and therefore it is important to get involved as soon as possible so that you don’t miss out on a number of...