Hiring A Marketing Agency: What To Expect?
Whether you’re a small business with a few part-time employees or an established company with several departments, the chances are that at some stage, you will seek the expertise of
Facebook Ads vs Google Ads: What is Best?
If you are new to paid advertising, Facebook Ads and Google Ads are probably the first two that come to mind. But which is best for your business? Firstly, you
Welcome to Fly High Media, Lucy!
Lucy Hughes joins Fly High Media as our new SEO Executive. She is enjoying her time at Fly High Media so far and we thought we’d catch up with her
Welcome to Fly High Media, Carla!
Fly High Media are happy to announce that Carla Price will be joining the team as Content Executive. Carla enjoys creating engaging content, whether that be in a professional atmosphere
Marketing Executive Vacancy
Job Description Position: Marketing Executive Location: Hooton Cheshire, CH66 7NZ Salary: Competitive Contract: Full/Part time, permanent Hours: Mon – Fri 9 am to 5:30 pm (some flexibility) The Role
Fly High Media Awarded with Google Partner Status 🎉
At Fly High Media, since 2016 we have been providing Google Advertising services across many different sectors including; financial services, professional services, education, health and social care, events, pharmaceuticals, ecommerce
Paid Media Executive Vacancy
Position: Paid Media Executive Location: Hooton, Cheshire, CH66 7NZ Salary: DOE Contract: Full time, permanent Hours: Mon – Fri 9am to 5:30 pm (some flexibility) The Role We are seeking
The 5 Step Beginners Checklist For a Technical SEO Audit
The key to good SEO is a good experience on all devices. This is because in 2020, 55% of all worldwide online traffic came from a mobile device, whilst 42%
Meet our New Client Account Manager
Fly High Media are delighted to announce the appointment of Denis Brzozowski as their new Client Account Manager. As an experienced digital marketer, Denis brings a wealth of experience and
The 12 Best SEO Practices For Your Ecommerce Website in 2022
The January sales create a high volume of online retail activity, so this means there are lots of opportunities for your ecommerce business to succeed during this period. The digital
A Good Year at Fly High Media!
It’s Been a Good Year at Fly High Media… For Business: As the year draws to a close, we are pleased to reflect on what a successful year it has
How to Measure the Success of a Brand Awareness Campaign
Brand awareness is defined as how familiar people are with your brand and the products or services you offer. Brand awareness can be divided into three layers: 1. Awareness of
A Day in the Life at Fly High Media with Leanne Cunningham
Recently we thought we’d take a look around the offices at Fly High Media, and get to know the fantastic staff behind the operation. For our second edition of ‘A
An Introduction to Amazon Keyword Research
Amazon sells more than 75 million products on its platform. To sort through this platform, it needs a robust search engine. Thankfully, Amazon delivers an impressive solution to find the
‘Google My Business’ to Become ‘Google Business Profile’
Google has announced that they are renaming ‘Google My Business’ to ‘Google Business Profile’. The move is designed to completely reshape local SEO by extracting business profile management away from
SEMRush: Keywords by Intent Guide
SEMrush has launched a new feature that allows you to view the intent of keywords quickly and easily. If you are an avid user of SEMRush like we are here
Why Facebook Changed its Name and What Happens Now
At last week’s Facebook Connect 2021 conference, founder and CEO Mark Zuckerberg announced that the company will no longer be called Facebook, and is now called Meta. Explaining the great
6 Video Marketing Strategies To Boost Your Business: Step-By-Step Guide
You might not know, but approximately 81% of businesses use video as one of their most effective marketing tools. And then there’s this staggering 97% of the marketers claiming that
A Day in the Life at Fly High Media with James Lovick
Recently we thought we’d take a look around the offices at Fly High Media, and get to know the fantastic staff behind the operation. For our first edition of ‘A
How to Improve Your Internal Linking Structure
Internal Linking is a vital part of helping both users and search engines navigate around your website. Using internal links can help Google build up a hierarchy of pages on
7 Reasons Why You Should Consider Using Facebook Ads
Have you considered Facebook advertising for your business before? Maybe you are exploring different potential avenues to promote your business online and you are weighing up the pros and cons.
The Benefits of Blogging in 2021
Blogging remains a powerful avenue to increase organic traffic to your online business. In fact, marketers who prioritise blogging are 13x more likely to have a positive ROI on their
5 Tips to Improve Your Mental Health to Boost Office Productivity
We all have mental health just as we have physical health – and like physical health we need to keep it in check. Considering how much time we spend at
A Beginner’s Guide to Keyword Research
The keyword research process is crucial for any content to be successful online. Whether it is a blog or a service landing page. Utilising the right keywords and variations is
Fly High Media Extend Sponsorship with Cheshire Phoenix
Cheshire Phoenix Basketball team are hoping to fly high in the British Basketball League (BBL) this season with continuing sponsorship and support from local digital marketing agency, Fly High Media.
The Consumer Outlook on Ecommerce Fraud
In 2020, ecommerce sales accounted for 18% of all retail sales worldwide, a steep increase from the year before, which was 13.6%. The share of ecommerce sales is expected to
4 Tips to Improve SEO for Your eCommerce Website
Following the COVID 19 pandemic, many businesses started to take SEO more seriously as one of the more long term, sustainable and profitable marketing channels. That being said, this has
How to Craft the Perfect Blog Post
Every blog post is an opportunity to get your business in front of potential clients and customers. You want your articles to be engaging enough that readers will enjoy the
Standards for Customer Service Have Risen, and So Must Your Digital Business Strategy
The pandemic has forced businesses to pivot from the physical world and into a digital one, leaving many businesses unprepared. Despite this, consumer expectations to provide exceptional customer service experiences
What to Do If Your Ads Don’t Get Approved by Google
Pay-per-click advertising using Google Ads is a fantastic channel that has helped to accelerate the digital revenue of millions of businesses around the world. But what should you do if
5 Google My Business Tips That You Can Implement Today
Google is a competitive space and especially in map listings. A well optimised profile and Google on-page Local SEO not only does it make you stand out, but it will
Meet Our New Digital Marketing Assistant
Fly High Media are delighted to announce the appointment of Leanne Cunningham as their new digital marketing assistant. As an experienced graphic designer, Leanne brings a wealth of creative skills
How to Develop a Broken Link-Building Strategy
Developing a successful link building strategy takes time, and there are a lot of methods to consider. One of the first methods that should be considered is broken link-building. If
The Ultimate Ecommerce Marketing Guide 2021
There’s a lot of potential for success when you run an ecommerce store, especially now, when more people than ever before are buying online. But of course, while the online
How To Improve Checkout Experience for Shoppers
Customers have certain expectations when it comes to the online checkout experience. Make it too difficult and they will shop elsewhere. This is because customers are now conditioned to expect
Why You MUST Diversify Your Marketing Channels in 2021
2020 taught us that digital marketing is essential for almost all businesses large and small across almost every industry. The shift saw an increase in ecommerce stores being created from
Meet Our New SEO Executive
Fly High Media are delighted to announce the appointment of James Lovick as SEO Executive. James brings to Fly High Media a wealth of SEO marketing experience. Since graduating from
Digital Marketing Acronym Glossary: The ABCs of Digital Marketing
The digital marketing industry lives and breathes acronyms and buzzwords, so we’ve put together the ultimate guide to help you dissect the many different terms used by digital marketers. Our
9 Trust Signals Your Website Must Have
Trust is one of the most important factors in increasing conversions on your website. If you want to build rapport with your website visitors and get them to convert into
How to Write Landing Page Copy that Converts
Looking to write a landing page that converts into sales or leads? This is called conversion copywriting. It’s the art (and science) of writing copy that increases conversions. The right
How to Build Backlinks for an Ecommerce Store [WITHOUT GUEST BLOGGING]
Link-building should be an important part of your SEO strategy. If you’re trying to get your ecommerce store to rank higher on search engines, you need to acquire some high-quality
10 Benefits of Using WooCommerce to Power Your Ecommerce Store
Asking yourself – “why should I use Woocommerce?” Don’t worry – you’re in good company. Online sellers around the world are thinking about using Woocommerce. Aside from Shopify, it’s the
Why SMS Should Be On Every Marketer’s Radar.
Liam Quinn from Reach Interactive shares some insights on how businesses can use SMS marketing successfully.
10 Tips to Increase the Conversion Rate of Your Shopify Store
Letting customers slip through the net when they visit your store and don’t purchase anything can be a real headache for Shopify store owners. Conversion rate optimisation helps fix this.
How to Prepare Your Facebook Ads for iOS 14
In September of 2020, you might have updated your Apple Software to iOS 14, as suggested, and noticed beautiful design changes to your home screen and widgets. Behind the scenes,
Why You Need to Pay Attention to AUGMENTED REALITY w/Doddz
From being a street artist to an augmented reality artist, Doddz has done it all. Doddz joins Matt to talk about some of his creative work and commissions as well
New Year, New Website
Every year we make resolutions, perhaps to join the gym, visit a new country, or learn a new language… but what about resolutions for our business? Once we’ve eaten our
Creating a Successful SMS Marketing Campaign w/Liam Quinn
Liam is the Head of Marketing at Reach Interactive who are an industry-leading Bulk SMS marketing platform with clients such as Anytime Fitness, the NHS, Sports Direct and Hermes. SMS
Meet The Man Changing The Way We Participate in Sport FOREVER
Jonas is on a mission to help get people fit and healthy by helping people discover participation opportunities via his app, Orfi Active which he founded in early 2019. It
How to Sleigh Your Christmas Social Media During a Pandemic
Devising relatable content while having little idea of what Christmas will look like this year is a difficult feat. In these times, rarely has there been a better time to
Top 5 Ecommerce SEO Tips to Boost Sales
“If a tree falls in a forest and no one is around to hear it, does it make a sound?” You could be selling the best products imaginable, but if
12 Things to Know About Working with a Digital Marketing Agency
Over the last few years, I’ve had the opportunity of speaking with lots of prospective clients running many different types of businesses. In this article, I have compiled some of
How SEO and Content Marketing must work together, and why audience is EVERYTHING
Which is more important, SEO or Content Marketing? It’s an ongoing debate in the marketing world, almost like “Which one came first – the chicken or the egg?” Instead of
Why is my website not ranking in Google? How can I improve my website ranking?
It’s a common misconception that by creating a website for your business that you’re going to appear at the top Google search results. However, there are thousands of websites just like your vying
Becoming Influential on Social Media with Ash Jones
Ash Jones is the Founder of Great influence and works with some of the UK’s leading Founders and CEOs. Ash’s speciality is helping industry-leaders tell their story online to become
Meet Dawn Anderson – Talking Digital, Search, Current Affairs and Her Inspiring Journey
Dawn Anderson is the Founder and Managing Director of Bertey, a Manchester-based boutique digital marketing agency. In this episode, Dawn and Matt talk all about information retrieval, organic search, the
Meet Ric Rodriguez – One of the UK’s Top Technical SEOs
Meet Ric Rodriguez, he is one of the UK’s leading SEOs and is working at NYSE-listed technology company Yext, delivering industry-changing products to the world. Ric is very passionate in
How to Run Google Ads Campaigns Through a Pandemic
The business and digital marketing landscape have significantly changed in the last few months. For some businesses, the COVID-19 crisis has been a disaster, in particular for hospitality, tourism and
How to See Who Has Visited Your Website for FREE using LinkedIn
If you could, would you like to know exactly who is visiting your website? The answer is probably yes. Tools such as Google Analytics and HotJar do give you some
16 FREE SEO Tools To Help You Get More Traffic in 2020
When I first taught myself SEO, I started ranking pages on the first page of Google for competitive keywords using completely free tools. This was great for me. It is
How To Get Your Ecommerce Store Out of a Slump
Coronavirus (COVID 19) is having a severe and adverse impact all over the world on the lives of millions of people. Many countries are now in lockdown with people restricted
Coronavirus: What The Internet Has To Say
The coronavirus pandemic has, understandably, become a fixture in pretty much everyone’s daily lives around the world. Since its outbreak in Wuhan in China, news reports and public reactions to
How To Update Old Content On Your Website For More Traffic
I know that written content takes up your valuable time and effort, which is why it is important that you get the most out of it. Let’s jump right into
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Facebook Abandoned Cart Retargeting [Step-by-Step Blueprint]
Ever been shopping on a website and then you come on to Facebook and see that product pop up? They will have been using cart abandonment remarketing with Facebook ads.
What is E-A-T in SEO?
If you have tried to understand the Google ranking algorithm, then you are not the first and will certainly not be the last. Google is very secretive about updates and
How To Decrease Your Bounce Rate [DRASTICALLY]
Bounce rate: “the percentage of visitors to a particular website who navigate away from the site after viewing only one page.” It can be frustrating spending time writing content and
How To Perform An SEO Audit
Performing a complete SEO audit helps you build a roadmap of what you need to become successful online. SEO audit essentials: – On-page structure – Backlink profiling – Content quality
What Makes The Perfect Landing Page!?
In this video, Denis dives deep into the best practices for creating landing pages that convert leads and ecommerce customers. There are several factors that play a big role in
Inbound Marketing vs Outbound Marketing
For a business to succeed online, firstly you must understand the difference between inbound and outbound marketing. Secondly, you must decide what is most appropriate for your business. Is your
What’s the difference between Facebook Ads and Boosting Posts?
We all know that Facebook is one of the most powerful advertising platforms out there. But what are the most appropriate tools within Facebook that can help YOUR business grow?
What Questions To Expect From A Digital Marketing Agency On A Discovery Call
If you have been in the space to look for marketing services in the past then the chances are that you have been surrounded by companies asking for “discovery calls”,
Is Print Marketing Dead in 2019?
I wanted to have a chat about print marketing, as for the past few years, we’ve been seeing a lot of bold comments and statements about print marketing. It’s out
Digital Marketing For Local Businesses 101
You might be intimidated or sceptical when it comes to digital marketing for your local business if you haven’t tried to promote your business online before, which is perfectly fine.
Is Print Marketing Dead?
Is print dead? No. It just isn’t the same as we have traditionally known it. Over the years in a digital world, it has evolved. This week Denis us the
How To Build Your Personal Brand On LinkedIn
LinkedIn has been a huge growth tool for us at Fly High Media. We have spent a lot of time and effort in creating content for our audience and engaging
PPC vs SEO: Which Should I Be Using?
The decision between using paid advertising and organic strategies should be one that is well thought out. You have to first understand what each medium is, the pros and cons,
Top WordPress SEO Plugins That You Have Never Heard Of REVEALED
Plugins are another reason why we absolutely LOVE WordPress. We use lots of different plugins to improve the performance and visibility of our client’s websites. Matt has compiled the list
Experience Smart vs Book Smart – Interview with Fly High Media Intern, Bishir Sulaiman
Bishir spent 5 weeks with us in our head office in Cheshire developing his skills in social media, marketing and media. After 2 years at University of Chester, Bishir decided
What Is A Sales Funnel and How Does It Work? | Sales Funnels Explained
The reality is when people visit your website or come across you elsewhere online/offline MOST people will not buy from you straight away. Which is why it is important to
Why Your Website NEEDS To Be Built On WordPress
When deciding the platform to build your website, there are plenty of options. However, you must consider; ease of use, security, the suitability of functionality, sustainability and more. We believe
How To Sustain a Loyal Fanbase and Stop People Unfollowing You
A falling follower count can be quite disheartening, especially if you have grown an audience over time and put a lot of time and effort into producing content. Although there
How To Generate Content Ideas [ENDLESSLY]
Writer’s block – it’s happened to us all. But what if we said that this could be a thing of the past for you? Denis & Matt give you their
What Metrics Should I Track on My Website?
Opening up your Google Analytics dashboard can be an intimidating view sometimes. But it doesn’t have to be! You just need to know what to look for. Matt & Denis
Consultancy Services vs Outsourced Management – What Is The Best?
What is the best solution for your business when it comes to your digital marketing? Do you prefer to keep things all in-house under the same roof or are you
What Are The Most Underrated SEO Tools? (Expert Round-Up)
When it comes to SEO Tools, everybody has different tools in their toolbox. Some tools are more used than others. We wanted to create this roundup of what SEO professionals
Is Twitter Dead?
What is the value of using Twitter as a marketing tool? Can you still use Twitter as a marketing tool? This week Denis & Matt discuss whether Twitter is dead
Social Media Q&A: Automation, Organic vs Paid and more!
Often, it is a case of not just choosing the right social media platform for your business but is social media even right for your business? Denis & Matt
How to Create a Scalable Link Building Strategy
Search engine optimisation and link building are fast-changing domains, favouring the flexible and the agile. Link building wasn’t as complicated as it is today. In the past, all you had
Tim Hyde – Ex LadBible and Social Chain Discusses All Things Acquisition, Influencers & LinkedIn
In this episode of Fly High Media Talks, Matt & Denis sit down with ex LadBible and Social Chain Head of Campaigns Tim Hyde. Tim is a 24-year-old award-winning marketer
Google Looks to Add Shopping Features to YouTube Videos
After Instagram executed its one-tap shopping experience, Google is looking to have a piece of the pie by adding shopping features to YouTube videos. Towards the end of the year,
Vertical Content: 5 Reasons Why It’s Here to Stay
Nature of Phones Since the first smartphone was invented, IBM’s Simon Personal Communicator, vertical screens have been applied to the vast majority of devices. The vertical design allows users to
What Is Instagram Shop?
Instagram Launch a New Account to Promote Small Businesses Another Step in Enhancing Users’ Shopping Experience After Instagram introduced their shoppable feature in the US in 2016, brands were
SEO Q&A | Answering Your Questions | Fly High Media Talks
SEO Q&As 00:17 How long does SEO take to see results? On-page SEO checklist: http://bit.ly/2DKYMTX 05:30 Do small local businesses need digital marketing? 08:24 Can you get banned from Google?
When Is It Time To Outsource Your Marketing? | Fly High Media Talks
This week in episode 4 of Fly High Media Talks, Matt & Denis talk about the pros and cons of outsourcing your digital marketing and when is the right time
Episode 3: Do You Need A Degree To Learn Marketing? | Fly High Media Talks
Formal education or self-education? Which is best? Make sure that you like and subscribe. If you’re interested in working with the Fly High Media team then contact us. ——————————
Episode 2: Why Isn’t My Website Converting? | Fly High Media Talks
This week in episode 2 of Fly High Media Talks, Matt & Denis discuss some of the most common reasons why websites struggle to convert online. Make sure that you
Using Wix And Weebly For Your Website Can Do More Harm Than Good
Have you ever heard the term “pick two out of three – Fast, Good and Cheap”? Well, Wix and Weebly are in the business of selling a blindfold that prevents
A Guide To Predicting The ROI of An SEO Campaign
Written by Ric Rodriguez, SEO Director at iProspect Predicting the ROI of any SEO project is difficult; regardless of how data-driven the methodology is, you’re ultimately relying on the experience
Episode 1: How to Automate Your Business Online
Make sure that you subscribe. If you’re interested in working with the Fly High Media team then contact us. ——————————— Tools mentioned: Acuity: https://acuityscheduling.com/ MailChimp: https://mailchimp.com ManyChat: https://manychat.com/ Stripe: https://stripe.com/
7 Evergreen Organic Instagram Strategies for 2019
The Instagram Algorithm change last year hit most users hard. Increasingly, Instagram is making it more and more difficult for your content to be shown to your audience. Similar to
SEO in 2019: Should You Invest?
Social media has quickly become very popular and apparently sexier than SEO. There is certainly more “hype” around social media marketing services in comparison to SEO marketing. I believe the
On-Page SEO Tutorial (2019 Update)
In the following on-page SEO tutorial, we will show you how to do On-Page SEO for your website step by step with examples to help with your Google ranking. On-page
How to Optimise Your eCommerce Website for Mobile Devices [2019 Edition]
We all know and say that mobile is the future and we should plan for it. In reality, it is happening now and we need to take action now. Google
Social Media Strategy: Jonas Urbonas’ 10 top tips
This blog is brought to you by our friends over at Orfi Media. CEO, Jonas Urbonas explains to us reasons why strategy is so vital to your social media efforts
Social Media Roundup – September 2018
After a busy month of changes and updates across all of the social media platforms we are sure that you may have missed an update or two. So here we
Social Media Roundup: August 2018
We know that it is difficult to keep up with all of the latest updates that come out for all of the social media platforms each month and that’s why
How to Promote An Event on Facebook
[vc_row][vc_column][vc_column_text]In the following blog, you will learn how to promote an event on Facebook organically and using Facebook advertising to push your event to a wider audience. We will start
SEO Checklist: 24 Quick Wins You Should Implement Today
We know you are probably a busy business owner or a fellow SEO Agency, so this blog will be concise. Here are 24 actionable steps you can implement today to
The Complete Guide to Live Streaming
Live Streaming is a big deal now, Social Networking platform’s algorithms are favouring accounts and profiles that are utilising this tool. In this article, we will explain: what Live Streaming
6 Tips to Keep People from Unfollowing Your Business on Social Media
Trying to find the right balance between friendly and business whilst simultaneously replying to your follower’s queries and planning a good ad campaign? The world of social media can be
Remarketing Mastery – Everything You Need to Know About Facebook Retargeting Tactics
It’s no secret that turning ice cold traffic into warm leads and eventually red-hot sales is hard; it’s damned-hard! As much as 98% of users who visit your site won’t
Instagram for Business: 13 Things You MUST Know
Instagram has over 800 million active users per month but with a constantly changing algorithm and the introduction of the non-linear timeline, what is the best way to get the
6 Tips On How To Use Snapchat To Grow Your Business
Social media marketing platforms like Snapchat turn conventional marketing upside down. Instead of sharing gorgeous product photography, you’ve got to focus on the immediate and personal. It can take a
How To Get More Twitter Followers [FAST]
Twitter is an ever growing platform and becoming more and more popular, especially with young people. Its formatting allows for a constant stream of information which is useful for businesses
A Checklist For Using Emojis on Social Media
Emojis, stickers, or emoticons are fun, tiny images that are used to express someone’s emotions and a variety of activities. They can be more accurate than words, and transcend language
8 Positive Benefits of Good SEO
Search Engine Optimisation (SEO) is a methodology of strategies, techniques, and tactics used to increase the number of visitors to a website. The goal of implementing SEO is to gain
13 Steps to Get on the First Page of Google (Start Today)
How do you get on the first page of Google? As time goes by we are seeing a huge rise in artificial intelligence (AI) in all industries. Google amongst other
How Much Will Social Media Services Cost in 2018?
We all want the most for our money. However, the expression “you get what you pay for” is very true in the digital marketing industry. In this blog, we will
9 Quick Tips on Writing Quality Facebook Ads
[vc_row][vc_column][vc_column_text]Taking the time to write great copy pays huge dividends. It will lower your cost-per-click, increase your click-through-rate and overall make your Facebook campaigns more profitable. These 9 quick tips
How to Integrate Contact Form 7 and MailChimp
We know the importance of capturing user’s data and building email lists when it comes to building successful sales funnels. There are many pieces of subscription software in which you
Why Your Logo Is Not Your Brand
This blog is written by the Founder of Wolfden Creative, Denis Brzozowski. Overview Brand messaging, brand values, brand pillars, brand vision, brand identity. These are all jargon words you may have
7 Reasons Why Your Website Should Be Built on WordPress
Here at Fly High Media, we love WordPress. Our website is built on WordPress and we build all of our client’s websites on WordPress. Some big-name websites that run on
When is it a Good Time to Outsource your Digital Marketing? [4 MYTHS DEBUNKED]
This blog is going to be as balanced as a blog can be when it’s written by an agency. We will be honest with you about the options available, so
Get Your First 1000 Followers on Instagram for Business
Before going into the technicalities of how to get your first 1000 followers on Instagram for business, let’s start by talking about what Instagram is, what it can do for
How to Write Killer Call to Action Buttons
You may have the most amazing, beautifully designed website in the world, and you may be offering the greatest product that ever existed, but if you don’t know how to
How to Optimise For Voice Search
In recent years voice search has become very popular. It is estimated that 55% of teenagers and over 40% of adults used it more than twice a day. When Siri
How to Make Sure Your Content is Known by Google
Everyone knows that nowadays SEO should focus on building content. However, not every “quality content” that you post on your sites are equally valued and ranked high by Google.
What is Pay Per Click and How Does it Work?
PPC (Pay Per Click) is a form of online advertising in which advertisers will not pay a fixed amount for ads, but pay only when users click the links associated
What is Influencer Marketing?
Influencer marketing is a type of digital media marketing that focuses on using key players in a specific area to market a business, rather than the business or company themselves
Social Media and eCommerce Websites
It’s 2017 and knowing how to sell your products and services online is more important than ever. Every year the world turns towards retailing online more and more, and therefore
How Much Does A Website Cost in 2017?
In this article, we identify the pricing factors involved when setting up a website. We explain where to start and the costs involved in setting up and maintaining your website
What Small Businesses Need To Know About Search Engine Optimisation
There are many options for marketing your business: newspapers, magazines, radio and television commercials, bulletin boards and mailing lists. But there is one that small businesses often overlook and that
25 Tips to Improve Your Website Conversion Rate
You’re generating a good number of visitors to your website, but visitors aren’t converting to paying customers? Don’t worry it’s the same for most websites, we have provided below a
8 Reasons Why Small Businesses and Start-ups Need a Professionally Built Website
Many small business owners believe their businesses cannot benefit from having a website or that a website is not within their budget. These are misconceptions. Here are 8 reasons why
14 Ways To Use Twitter to Market Your Small Business
How can you use the popular 140-character social media site Twitter to drive more traffic to your website? In this blog we share 14 of our top tips on how
Social Media and Small Businesses
Social media has changed the way small businesses engage with customers, promote their products and increase brand awareness, but many small businesses still shy away from an online presence. Here
A Good Website Is Vital for a Small Business
An online presence is crucial to the success of a small business. A good business website will attract visitors and convert them into paying customers. There are about 4.5 million
Writing a Brief for Your Website Design Project
So, you want to redesign or create a new website, then you need to write a website brief. The purpose of a website design brief is to clearly establish what
SEO Checklist: 24 Quick Wins You Should Implement Today
[MAILCHIMP FORM TO DOWNLOAD EBOOK]
Hiring A Marketing Agency: What To Expect?
Whether you’re a small business with a few part-time employees or an established company with several departments, the chances are that at some stage, you will seek the expertise of
How to Measure the Success of a Brand Awareness Campaign
Brand awareness is defined as how familiar people are with your brand and the products or services you offer. Brand awareness can be divided into three layers: 1. Awareness of
‘Google My Business’ to Become ‘Google Business Profile’
Google has announced that they are renaming ‘Google My Business’ to ‘Google Business Profile’. The move is designed to completely reshape local SEO by extracting business profile management away from
7 Reasons Why You Should Consider Using Facebook Ads
Have you considered Facebook advertising for your business before? Maybe you are exploring different potential avenues to promote your business online and you are weighing up the pros and cons.
What to Do If Your Ads Don’t Get Approved by Google
Pay-per-click advertising using Google Ads is a fantastic channel that has helped to accelerate the digital revenue of millions of businesses around the world. But what should you do if
Why SMS Should Be On Every Marketer’s Radar.
Liam Quinn from Reach Interactive shares some insights on how businesses can use SMS marketing successfully.
10 Tips to Increase the Conversion Rate of Your Shopify Store
Letting customers slip through the net when they visit your store and don’t purchase anything can be a real headache for Shopify store owners. Conversion rate optimisation helps fix this.
Facebook Abandoned Cart Retargeting [Step-by-Step Blueprint]
Ever been shopping on a website and then you come on to Facebook and see that product pop up? They will have been using cart abandonment remarketing with Facebook ads.
Google Looks to Add Shopping Features to YouTube Videos
After Instagram executed its one-tap shopping experience, Google is looking to have a piece of the pie by adding shopping features to YouTube videos. Towards the end of the year,
Vertical Content: 5 Reasons Why It’s Here to Stay
Nature of Phones Since the first smartphone was invented, IBM’s Simon Personal Communicator, vertical screens have been applied to the vast majority of devices. The vertical design allows users to
7 Evergreen Organic Instagram Strategies for 2019
The Instagram Algorithm change last year hit most users hard. Increasingly, Instagram is making it more and more difficult for your content to be shown to your audience. Similar to
How to Promote An Event on Facebook
[vc_row][vc_column][vc_column_text]In the following blog, you will learn how to promote an event on Facebook organically and using Facebook advertising to push your event to a wider audience. We will start
Remarketing Mastery – Everything You Need to Know About Facebook Retargeting Tactics
It’s no secret that turning ice cold traffic into warm leads and eventually red-hot sales is hard; it’s damned-hard! As much as 98% of users who visit your site won’t
How Much Will Social Media Services Cost in 2018?
We all want the most for our money. However, the expression “you get what you pay for” is very true in the digital marketing industry. In this blog, we will
The Benefits of Blogging in 2021
Blogging remains a powerful avenue to increase organic traffic to your online business. In fact, marketers who prioritise blogging are 13x more likely to have a positive ROI on their
How to Craft the Perfect Blog Post
Every blog post is an opportunity to get your business in front of potential clients and customers. You want your articles to be engaging enough that readers will enjoy the
12 Things to Know About Working with a Digital Marketing Agency
Over the last few years, I’ve had the opportunity of speaking with lots of prospective clients running many different types of businesses. In this article, I have compiled some of
Why is my website not ranking in Google? How can I improve my website ranking?
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It’s 2017 and knowing how to sell your products and services online is more important than ever. Every year the world turns towards retailing online more and more, and therefore
14 Ways To Use Twitter to Market Your Small Business
How can you use the popular 140-character social media site Twitter to drive more traffic to your website? In this blog we share 14 of our top tips on how
Social Media and Small Businesses
Social media has changed the way small businesses engage with customers, promote their products and increase brand awareness, but many small businesses still shy away from an online presence. Here
The 5 Step Beginners Checklist For a Technical SEO Audit
The key to good SEO is a good experience on all devices. This is because in 2020, 55% of all worldwide online traffic came from a mobile device, whilst 42%
Standards for Customer Service Have Risen, and So Must Your Digital Business Strategy
The pandemic has forced businesses to pivot from the physical world and into a digital one, leaving many businesses unprepared. Despite this, consumer expectations to provide exceptional customer service experiences
How to Develop a Broken Link-Building Strategy
Developing a successful link building strategy takes time, and there are a lot of methods to consider. One of the first methods that should be considered is broken link-building. If
How To Improve Checkout Experience for Shoppers
Customers have certain expectations when it comes to the online checkout experience. Make it too difficult and they will shop elsewhere. This is because customers are now conditioned to expect
9 Trust Signals Your Website Must Have
Trust is one of the most important factors in increasing conversions on your website. If you want to build rapport with your website visitors and get them to convert into
How to Optimise Your eCommerce Website for Mobile Devices [2019 Edition]
We all know and say that mobile is the future and we should plan for it. In reality, it is happening now and we need to take action now. Google
Standards for Customer Service Have Risen, and So Must Your Digital Business Strategy
The pandemic has forced businesses to pivot from the physical world and into a digital one, leaving many businesses unprepared. Despite this, consumer expectations to provide exceptional customer service experiences
New Year, New Website
Every year we make resolutions, perhaps to join the gym, visit a new country, or learn a new language… but what about resolutions for our business? Once we’ve eaten our
Using Wix And Weebly For Your Website Can Do More Harm Than Good
Have you ever heard the term “pick two out of three – Fast, Good and Cheap”? Well, Wix and Weebly are in the business of selling a blindfold that prevents
How to Integrate Contact Form 7 and MailChimp
We know the importance of capturing user’s data and building email lists when it comes to building successful sales funnels. There are many pieces of subscription software in which you
7 Reasons Why Your Website Should Be Built on WordPress
Here at Fly High Media, we love WordPress. Our website is built on WordPress and we build all of our client’s websites on WordPress. Some big-name websites that run on
How Much Does A Website Cost in 2017?
In this article, we identify the pricing factors involved when setting up a website. We explain where to start and the costs involved in setting up and maintaining your website
25 Tips to Improve Your Website Conversion Rate
You’re generating a good number of visitors to your website, but visitors aren’t converting to paying customers? Don’t worry it’s the same for most websites, we have provided below a
8 Reasons Why Small Businesses and Start-ups Need a Professionally Built Website
Many small business owners believe their businesses cannot benefit from having a website or that a website is not within their budget. These are misconceptions. Here are 8 reasons why
A Good Website Is Vital for a Small Business
An online presence is crucial to the success of a small business. A good business website will attract visitors and convert them into paying customers. There are about 4.5 million
Writing a Brief for Your Website Design Project
So, you want to redesign or create a new website, then you need to write a website brief. The purpose of a website design brief is to clearly establish what
All
Hiring A Marketing Agency: What To Expect?
Whether you’re a small business with a few part-time employees or an established company with several departments, the chances are that at some stage, you will seek the expertise of
Facebook Ads vs Google Ads: What is Best?
If you are new to paid advertising, Facebook Ads and Google Ads are probably the first two that come to mind. But which is best for your business? Firstly, you
Welcome to Fly High Media, Lucy!
Lucy Hughes joins Fly High Media as our new SEO Executive. She is enjoying her time at Fly High Media so far and we thought we’d catch up with her
Welcome to Fly High Media, Carla!
Fly High Media are happy to announce that Carla Price will be joining the team as Content Executive. Carla enjoys creating engaging content, whether that be in a professional atmosphere
Marketing Executive Vacancy
Job Description Position: Marketing Executive Location: Hooton Cheshire, CH66 7NZ Salary: Competitive Contract: Full/Part time, permanent Hours: Mon – Fri 9 am to 5:30 pm (some flexibility) The Role
Fly High Media Awarded with Google Partner Status 🎉
At Fly High Media, since 2016 we have been providing Google Advertising services across many different sectors including; financial services, professional services, education, health and social care, events, pharmaceuticals, ecommerce
Paid Media Executive Vacancy
Position: Paid Media Executive Location: Hooton, Cheshire, CH66 7NZ Salary: DOE Contract: Full time, permanent Hours: Mon – Fri 9am to 5:30 pm (some flexibility) The Role We are seeking
The 5 Step Beginners Checklist For a Technical SEO Audit
The key to good SEO is a good experience on all devices. This is because in 2020, 55% of all worldwide online traffic came from a mobile device, whilst 42%
Meet our New Client Account Manager
Fly High Media are delighted to announce the appointment of Denis Brzozowski as their new Client Account Manager. As an experienced digital marketer, Denis brings a wealth of experience and
The 12 Best SEO Practices For Your Ecommerce Website in 2022
The January sales create a high volume of online retail activity, so this means there are lots of opportunities for your ecommerce business to succeed during this period. The digital
A Good Year at Fly High Media!
It’s Been a Good Year at Fly High Media… For Business: As the year draws to a close, we are pleased to reflect on what a successful year it has
How to Measure the Success of a Brand Awareness Campaign
Brand awareness is defined as how familiar people are with your brand and the products or services you offer. Brand awareness can be divided into three layers: 1. Awareness of
A Day in the Life at Fly High Media with Leanne Cunningham
Recently we thought we’d take a look around the offices at Fly High Media, and get to know the fantastic staff behind the operation. For our second edition of ‘A
An Introduction to Amazon Keyword Research
Amazon sells more than 75 million products on its platform. To sort through this platform, it needs a robust search engine. Thankfully, Amazon delivers an impressive solution to find the
‘Google My Business’ to Become ‘Google Business Profile’
Google has announced that they are renaming ‘Google My Business’ to ‘Google Business Profile’. The move is designed to completely reshape local SEO by extracting business profile management away from
SEMRush: Keywords by Intent Guide
SEMrush has launched a new feature that allows you to view the intent of keywords quickly and easily. If you are an avid user of SEMRush like we are here
Why Facebook Changed its Name and What Happens Now
At last week’s Facebook Connect 2021 conference, founder and CEO Mark Zuckerberg announced that the company will no longer be called Facebook, and is now called Meta. Explaining the great
6 Video Marketing Strategies To Boost Your Business: Step-By-Step Guide
You might not know, but approximately 81% of businesses use video as one of their most effective marketing tools. And then there’s this staggering 97% of the marketers claiming that
A Day in the Life at Fly High Media with James Lovick
Recently we thought we’d take a look around the offices at Fly High Media, and get to know the fantastic staff behind the operation. For our first edition of ‘A
How to Improve Your Internal Linking Structure
Internal Linking is a vital part of helping both users and search engines navigate around your website. Using internal links can help Google build up a hierarchy of pages on
7 Reasons Why You Should Consider Using Facebook Ads
Have you considered Facebook advertising for your business before? Maybe you are exploring different potential avenues to promote your business online and you are weighing up the pros and cons.
The Benefits of Blogging in 2021
Blogging remains a powerful avenue to increase organic traffic to your online business. In fact, marketers who prioritise blogging are 13x more likely to have a positive ROI on their
5 Tips to Improve Your Mental Health to Boost Office Productivity
We all have mental health just as we have physical health – and like physical health we need to keep it in check. Considering how much time we spend at
A Beginner’s Guide to Keyword Research
The keyword research process is crucial for any content to be successful online. Whether it is a blog or a service landing page. Utilising the right keywords and variations is
Fly High Media Extend Sponsorship with Cheshire Phoenix
Cheshire Phoenix Basketball team are hoping to fly high in the British Basketball League (BBL) this season with continuing sponsorship and support from local digital marketing agency, Fly High Media.
The Consumer Outlook on Ecommerce Fraud
In 2020, ecommerce sales accounted for 18% of all retail sales worldwide, a steep increase from the year before, which was 13.6%. The share of ecommerce sales is expected to
4 Tips to Improve SEO for Your eCommerce Website
Following the COVID 19 pandemic, many businesses started to take SEO more seriously as one of the more long term, sustainable and profitable marketing channels. That being said, this has
How to Craft the Perfect Blog Post
Every blog post is an opportunity to get your business in front of potential clients and customers. You want your articles to be engaging enough that readers will enjoy the
Standards for Customer Service Have Risen, and So Must Your Digital Business Strategy
The pandemic has forced businesses to pivot from the physical world and into a digital one, leaving many businesses unprepared. Despite this, consumer expectations to provide exceptional customer service experiences
What to Do If Your Ads Don’t Get Approved by Google
Pay-per-click advertising using Google Ads is a fantastic channel that has helped to accelerate the digital revenue of millions of businesses around the world. But what should you do if
5 Google My Business Tips That You Can Implement Today
Google is a competitive space and especially in map listings. A well optimised profile and Google on-page Local SEO not only does it make you stand out, but it will
Meet Our New Digital Marketing Assistant
Fly High Media are delighted to announce the appointment of Leanne Cunningham as their new digital marketing assistant. As an experienced graphic designer, Leanne brings a wealth of creative skills
How to Develop a Broken Link-Building Strategy
Developing a successful link building strategy takes time, and there are a lot of methods to consider. One of the first methods that should be considered is broken link-building. If
The Ultimate Ecommerce Marketing Guide 2021
There’s a lot of potential for success when you run an ecommerce store, especially now, when more people than ever before are buying online. But of course, while the online
How To Improve Checkout Experience for Shoppers
Customers have certain expectations when it comes to the online checkout experience. Make it too difficult and they will shop elsewhere. This is because customers are now conditioned to expect
Why You MUST Diversify Your Marketing Channels in 2021
2020 taught us that digital marketing is essential for almost all businesses large and small across almost every industry. The shift saw an increase in ecommerce stores being created from
Meet Our New SEO Executive
Fly High Media are delighted to announce the appointment of James Lovick as SEO Executive. James brings to Fly High Media a wealth of SEO marketing experience. Since graduating from
Digital Marketing Acronym Glossary: The ABCs of Digital Marketing
The digital marketing industry lives and breathes acronyms and buzzwords, so we’ve put together the ultimate guide to help you dissect the many different terms used by digital marketers. Our
9 Trust Signals Your Website Must Have
Trust is one of the most important factors in increasing conversions on your website. If you want to build rapport with your website visitors and get them to convert into
How to Write Landing Page Copy that Converts
Looking to write a landing page that converts into sales or leads? This is called conversion copywriting. It’s the art (and science) of writing copy that increases conversions. The right
How to Build Backlinks for an Ecommerce Store [WITHOUT GUEST BLOGGING]
Link-building should be an important part of your SEO strategy. If you’re trying to get your ecommerce store to rank higher on search engines, you need to acquire some high-quality
10 Benefits of Using WooCommerce to Power Your Ecommerce Store
Asking yourself – “why should I use Woocommerce?” Don’t worry – you’re in good company. Online sellers around the world are thinking about using Woocommerce. Aside from Shopify, it’s the
Why SMS Should Be On Every Marketer’s Radar.
Liam Quinn from Reach Interactive shares some insights on how businesses can use SMS marketing successfully.
10 Tips to Increase the Conversion Rate of Your Shopify Store
Letting customers slip through the net when they visit your store and don’t purchase anything can be a real headache for Shopify store owners. Conversion rate optimisation helps fix this.
How to Prepare Your Facebook Ads for iOS 14
In September of 2020, you might have updated your Apple Software to iOS 14, as suggested, and noticed beautiful design changes to your home screen and widgets. Behind the scenes,
Why You Need to Pay Attention to AUGMENTED REALITY w/Doddz
From being a street artist to an augmented reality artist, Doddz has done it all. Doddz joins Matt to talk about some of his creative work and commissions as well
New Year, New Website
Every year we make resolutions, perhaps to join the gym, visit a new country, or learn a new language… but what about resolutions for our business? Once we’ve eaten our
Creating a Successful SMS Marketing Campaign w/Liam Quinn
Liam is the Head of Marketing at Reach Interactive who are an industry-leading Bulk SMS marketing platform with clients such as Anytime Fitness, the NHS, Sports Direct and Hermes. SMS
Meet The Man Changing The Way We Participate in Sport FOREVER
Jonas is on a mission to help get people fit and healthy by helping people discover participation opportunities via his app, Orfi Active which he founded in early 2019. It
How to Sleigh Your Christmas Social Media During a Pandemic
Devising relatable content while having little idea of what Christmas will look like this year is a difficult feat. In these times, rarely has there been a better time to
Top 5 Ecommerce SEO Tips to Boost Sales
“If a tree falls in a forest and no one is around to hear it, does it make a sound?” You could be selling the best products imaginable, but if
12 Things to Know About Working with a Digital Marketing Agency
Over the last few years, I’ve had the opportunity of speaking with lots of prospective clients running many different types of businesses. In this article, I have compiled some of
How SEO and Content Marketing must work together, and why audience is EVERYTHING
Which is more important, SEO or Content Marketing? It’s an ongoing debate in the marketing world, almost like “Which one came first – the chicken or the egg?” Instead of