5 Reasons Your Small Business Needs SEO

Search Engine Optimisation (SEO) offers unique benefits for small businesses that can drive long-term growth and success. Fly High Media has a track record of turning visitors into customers for our clients.Reason 1: Increase Online VisibilitySEO ensures your business appears in search engine results, making it easier for potential customers...

5 Key Takeaways from BrightonSEO

A few weeks ago, Lucy and I ventured down to Brighton for the bi-annual Brighton SEO conference, one of the largest meetups of search marketers in the world!The event takes place over two days, at the end of April and around September/October, enabling search marketers to learn more about the...

5 Ways You Can Improve Your Content Marketing Skills 

Creating high-quality written content is crucial in content marketing to attract consumers.It's important to avoid producing generic content and instead focus on understanding your audience, developing original angles, applying SEO techniques, and enhancing readability.Authenticity is the key to capturing readers' attention and generating leads through links.This blog will provide you...

Transform Your Lead Acquisition with Top-of-Funnel Content

Attracting and nurturing potential customers begins long before a purchase. This journey starts at the top of the funnel (TOF), where the primary goal is to catch the attention of as many potential leads as possible. TOF content is pivotal in this initial stage, serving as the first point of...

5 Reasons to Consider Working with an Agency on a Consultancy Basis

The decision to collaborate with an agency on a consultancy basis has become increasingly popular among business owners and in-house marketing teams.The business world today demands agility and expertise.As organisations strive to stay ahead in a competitive environment, the support from agencies offering consultancy services becomes invaluable. Such a partnership...

Google starts reducing “unhelpful” content by 40%

Google has announced the latest core update, tackling low-quality content and introducing new spam policies targeting search ranking manipulation techniques.The March 2024 Core Update is more extensive than Google's usual core updates. The update involves algorithm updates to improve search result quality.New Spam PoliciesWith the new update, Google has also...

Why Should You Have Author Pages On Your Website?

Digital marketing is a forever-changing industry which means that staying ahead of any trends is very important, to help improve the overall performance of your website. Many websites write regular blog content to help drive traffic to their website, however, many think that just adding content will help drive traffic...