Let’s face it—negative reviews are part and parcel of running a business. No matter how hard you try, you can’t please everyone. Even the best companies worldwide have their fair share of one-star rants. But here’s the good news: A negative review isn’t the end of the world. If handled...
TikTok’s Creator Search Insights: How to Use this Unmissable Opportunity to Succeed in 2025
TikTok has introduced a useful tool called Creator Search Insights, designed to help creators identify what users are actively searching for. By using this feature, content creators can align their videos with trending topics, increase engagement, and expand their audience reach.Understanding Creator Search InsightsCreator Search Insights provides direct access to...
How Crumbl Cookies’ Social Media Strategy Fuels Their Growth: 9 Key Tactics
Crumbl Cookies has taken the dessert industry by storm, growing from a single bakery in 2017 to over 900 locations across the U.S. in just a few years. Their explosive success is not just due to their rotating menu of delicious cookies but also Crumbl Cookies’ social media strategy. Crumbl...
10 of the Best Marketing Campaigns from 2024: Creativity, Innovation, and Impact
Marketing in 2024 has been a whirlwind of creativity, innovation, and cultural impact. From nostalgic humour to thought-provoking social awareness, brands have pushed the boundaries to captivate audiences worldwide. Here’s a deep dive into some of the best marketing campaigns of 2024.1. Is He CeraVe? The Truth Behind the Michael...
The Global Impact of the US TikTok Ban on Advertisers, Creators, and Businesses
The recent ban of TikTok in the United States, which briefly took effect on January 19, 2025, affected the platform's 170 million US users and caused significant disruptions across the digital space. With TikTok’s global advertising revenue projected to reach $18.04 billion in 2024, the decision has had wide-ranging effects...
TikTok Users in the US Shift to RedNote Amid Looming Ban
As the United States edges closer to a potential ban on TikTok, millions of its users are finding solace in a Chinese app called RedNote. Known as Xiaohongshu in China, this platform has become a hub for American users who fear losing their favourite short-video platform.RedNote, initially designed for Mandarin-speaking populations,...
Fly High Media’s Jonathon Takes the Stage at brightonSEO 2024
We are thrilled to announce that our very own Jonathon, Senior SEO Executive at Fly High Media, will be presenting at the prestigious BrightonSEO conference this October 2024.This event is a fantastic opportunity for one of our integral team members to share their insights with the broader SEO community.BrightonSEO is...
5 Ways You Can Improve Your Content Marketing Skills
Creating high-quality written content is crucial in content marketing to attract consumers.It's important to avoid producing generic content and instead focus on understanding your audience, developing original angles, applying SEO techniques, and enhancing readability.Authenticity is the key to capturing readers' attention and generating leads through links.This blog will provide you...
Essential SEO Content Writing Lessons from My First Month at Fly High Media
In my first month at Fly High Media, I learned valuable lessons that have helped me improve as an SEO Content Writer. Although challenging, my experience has been rewarding and enlightening. As a content writer, I find the job creatively fulfilling, especially when working with various businesses to meet their diverse content...
The Importance of Ethics and Authenticity: Why Do We Need It?
As we spend more time online and our digital platforms rapidly evolve, our online content consumption habits also change. Content marketing agencies and creators have the potential to reach vast audiences to drive the growth of their brands and that of their clients, but this comes with responsibility.Content can be...