What Metrics Should I Track on My Website?

Opening up your Google Analytics dashboard can be an intimidating view sometimes.

But it doesn’t have to be!

You just need to know what to look for.

Matt & Denis explain the key metrics that you need to regularly measure to ensure your website is performing as well as possible.

0:46 Lead to actual sales rate
1:47 Conversion rate for individual pages
5:31 Referral Traffic
7:14 Page view per session
9:05 Track behaviour based on devices
10:19 Ease of use

Matt Pyke

Matt Pyke

Matt is the Founder and Managing Director of Fly High Media. He is also a public speaker and digital marketing trainer. Matt has been featured on publications such as Social Media Examiner and Prolific North. He also enjoys creating weekly video content for Fly High Media's YouTube channel.

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