Is your brand invisible to AI?
Get Your FREE AI Visibility Report

Fly High Media

Your Growth, Our Focus.
April 22, 2026

March 2026 Google Core Update: What It Means for Your SEO Strategy

If you have noticed changes in your rankings or traffic recently, the March 2026 Google core update is likely the reason. These…

Read More…

April 18, 2026

Is SEO a Long-Term Strategy?

Many business owners are told that SEO is a long-term strategy, but few are given a clear explanation of what that actually…

Read More…

How Reddit Communities Shape Brand Visibility In Search Results
April 2, 2026

How Reddit Communities Shape Brand Visibility In Search Results

Search visibility no longer depends only on brand-owned content. Community platforms now shape what users see, trust and click. Search engines increasingly…

Read More…

How First Party Data Improves Audience Targeting In PPC Campaigns

How First Party Data Improves Audience Targeting In PPC Campaigns

Data now drives every effective PPC campaign. Platforms still offer automation, yet performance depends on the quality of audience signals behind each…

Read More…

Attribution Modelling Differences And Their Impact On PPC Performance

Attribution Modelling Differences And Their Impact On PPC Performance

Accurate measurement drives every paid search decision. When performance data lacks clarity, budget allocation, keyword selection and campaign direction suffer. Many advertisers…

Read More…

search term mapping
April 1, 2026

How Search Term Mapping Impacts Campaign Efficiency

Pay-per-click campaigns depend on one core factor – matching the right search to the right message. When this alignment breaks, spend rises…

Read More…

ai outlook

The AI SEO Outlook for 2026 and Beyond

Search behaviour has shifted at pace. Users now expect direct answers, not long lists of links. AI-driven systems respond with summaries, recommendations…

Read More…

ecom websites

Which Platforms are Best for Ecommerce Website Design?

Choosing the right ecommerce platform shapes how your website performs, how customers interact with it and how easily your business can grow….

Read More…

Generative-Engine-Optimisation-GEO
March 29, 2026

10 Industries Who Can Benefit From Generative Engine Optimisation Services

Search behaviour is shifting. Users now rely on AI-generated answers to resolve questions, compare options, and shortlist providers. Platforms such as Google’s…

Read More…

wordpress website
March 25, 2026

How Can I Improve the Visibility of My WordPress Website?

WordPress powers a large share of business websites. It offers flexibility, control and a wide range of plugins. Yet, a well-built site…

Read More…

landing page CRO
March 21, 2026

How Can I Improve the CRO of My Landing Page?

A landing page exists for one purpose: to turn attention into action. That action might be a form submission, a phone call,…

Read More…

March 17, 2026

Fly High Media Marks 10 Years After Driving £150 Million in Online Revenue

Fly High Media is celebrating its tenth anniversary after helping clients generate more than £150 million in online revenue since launching in…

Read More…

geo vs seo
March 10, 2026

GEO vs SEO: What’s the Difference?

Search behaviour has changed, and with it, the way businesses earn visibility online. Where users once relied on a list of links…

Read More…

AEO
March 2, 2026

What is Answer Engine Optimisation?

Search behaviour has shifted from browsing to expecting immediate answers, and that change is reshaping how businesses earn visibility online. Where users…

Read More…

Network of threads on board
February 25, 2026

Topic Clusters for SEO: How to Build a Pillar Content Strategy That Drives Organic Traffic

Topic clusters are now a core part of effective SEO. Instead of publishing isolated posts for individual keywords, you build a structured…

Read More…

How to Rank in ChatGPT’s Shopping Assistant A Practical Guide for E-commerce Brands
February 18, 2026

How to Rank in ChatGPT’s Shopping Assistant: A Practical Guide for E-commerce Brands

AI-powered shopping assistants are changing how people discover and choose products. Instead of searching, filtering, and clicking through multiple websites, users are…

Read More…

Human hand holding robot hand
February 10, 2026

Should My Business Be Prioritising LLM Visibility in 2026?

The way people search, research, and make decisions online has shifted dramatically over the past few years, and it is accelerating rather…

Read More…

Person using a laptop outside
January 22, 2026

The Complete History of Google Algorithm Updates

Google algorithm updates shape how search results evolve, how websites are evaluated and how SEO strategies need to adapt over time. While…

Read More…

How to Choose the Right SEO Agency
January 20, 2026

How to Choose the Right SEO Agency (A Practical Guide for Serious Growth)

Choosing an SEO agency is not a branding exercise, a procurement formality, or a box to tick on a marketing plan. It…

Read More…

Wooden balls connected by lines
January 10, 2026

What Is Website Hierarchy?

Website hierarchy is a core concept in technical SEO, yet it is often misunderstood or skipped entirely by beginners. Many people jump…

Read More…

business reviews seo
January 9, 2026

Are Business Reviews Important for SEO?

Business owners often focus heavily on website content, keywords and backlinks when organic traffic starts to drop. Reviews are usually seen as…

Read More…

positive user experience
January 5, 2026

Why is a Positive User Experience Important?

Many business owners focus heavily on getting users to their website, but give far less attention to what happens once they arrive….

Read More…

Search bar with magnifying glass
December 29, 2025

How to Write Content That Search Engines Actually Trust (And Why Most Content Fails)

For years, content marketing has been treated like a production problem. Create more content.Publish more blogs.Cover more keywords. That thinking used to…

Read More…

Red dice displaying 2025 date
December 23, 2025

Looking Back on 2025: A Year of Progress at Fly High Media

As 2025 draws to a close, it feels like a good moment to pause and take stock. Not with big claims or…

Read More…

Human faces with speech bubbles
November 27, 2025

The GEO Playbook for B2B in 2026: Positioning Your Brand Inside AI-Driven Buyer Journeys

1. Why GEO Matters for B2B in 2026 B2B buying has always been complex, but AI tools are changing the order of…

Read More…

types of ai tools

GEO: The Complete Guide to AI-First Content Optimisation

Generative engines like ChatGPT and Gemini are quietly but steadily occupying the online search space. More and more people are using them…

Read More…

People in circle frames on red
November 25, 2025

Where Marketing Leaders Are Investing Their Digital Marketing Budgets in 2026

Marketing budgets are getting squeezed. Costs are up, AI is changing how people search, and every pound has to prove its worth….

Read More…

BFCM
November 18, 2025

BFCM 2025: Last Minute Checklist for Busy Ecommerce Teams

If you have arrived late to Black Friday and Cyber Monday, you are not alone. The worst move now is to panic….

Read More…

Web Design
October 8, 2025

Key Steps That Make Web Design Easier for Clients and Agencies

Starting a new website project can feel like a big task, especially when several people and deadlines are involved. Without a clear…

Read More…

Fly High Media Shortlisted for Prolific North Marketing Awards 2025
October 2, 2025

Fly High Media Shortlisted for Prolific North Marketing Awards 2025

We’re proud to announce that Fly High Media has been shortlisted at the Prolific North Marketing Awards 2025 in the category of…

Read More…

How Matalan, H&M and M&S Win at Local SEO at Scale
October 1, 2025

How Matalan, H&M and M&S Win at Local SEO at Scale

Walk down any British high street and most visits start the same way online. Someone checks whether a store is open, taps…

Read More…

Untitled-design-3
September 26, 2025

Google AI Mode for Marketers: How It Works and How to Earn Citations

Where Google AI Mode appears in the SERP Expect the panel near the top to handle many informational queries. It often sits…

Read More…

Search screen with "What are you looking for?"
September 24, 2025

Google Search Impressions Fell Between 10–14 September. Here’s Why You Shouldn’t Panic.

What Actually Happened Between 10 14 September Impressions measure how often a page is shown in search results. In mid-September, Google changed…

Read More…

ai-technology-businessman-use-laptop-artificial-intelligence-process-predictive-analytics-2048×1170
September 22, 2025

AI Search Optimisation: GEO, AEO and Google AI Mode Explained

Why AI results now shape discovery and conversion Search used to point people to a list of blue links; now, assistants and…

Read More…

Icelandair Marketing
August 21, 2025

Icelandair’s AI Campaign Proves That Reality Still Wins

I’ll admit it: I was doom-scrolling. The kind of late-evening trawl through Instagram where the content blurs into one long stream of…

Read More…

Off Page That Works- Practical Tactics for Reddit, Quora, Discord and More
August 18, 2025

Off Page That Works: Practical Tactics for Reddit, Quora, Discord and More

The future of visibility is not only on your website. People decide what to buy and who to trust while chatting in…

Read More…

seo performance
August 11, 2025

What Should an SEO Agency Focus on First in a Strategy?

When a business decides to work with an SEO agency, one of the biggest questions is where to begin. The success of…

Read More…

rebranding blocks
August 8, 2025

10 Do’s and Don’ts of Rebranding Your Business

Rebranding can be a powerful step in shaping how your business is seen, but it’s not something to take lightly. When done…

Read More…

sitemap layout
August 7, 2025

XML vs HTML Sitemap: What’s the Difference?

When managing a website, there are many technical details that often go unnoticed but can make a big difference. One of those…

Read More…

black hat seo
August 6, 2025

How to Tell if an SEO Agency Engages in Black Hat SEO

Choosing the right SEO agency can make or break your website’s performance in search results. While many agencies follow legitimate, ethical practices…

Read More…

content funnel
August 5, 2025

How to Ensure You Are Writing For All Areas of the Content Funnel

Creating content that supports each part of the buyer journey isn’t just good practice; it’s essential if you want to connect with…

Read More…

links in a chain
August 4, 2025

Top 10 Free Tools for Link Building

Link building is still one of the most important parts of SEO. Whether you’re building a brand from the ground up or…

Read More…

google ai mode
July 30, 2025

Adapting Your SEO Strategy for Google’s New AI Mode

Google has officially launched AI Mode in the UK, marking a significant shift in how people use search. Built on the Gemini 2.5…

Read More…

target on board
July 28, 2025

Amazon Pulls Out of Google Ads: What This Means for Marketing Managers and Business Owners

In a surprising move that sent shockwaves through the digital advertising world, Amazon has recently pulled all of its product advertising from…

Read More…

ai ppc
July 21, 2025

Can AI Be Used in PPC Advertising?

Pay-per-click (PPC) advertising remains one of the most effective ways to generate leads and drive traffic online. But as digital platforms evolve,…

Read More…

google search on laptop screen
July 17, 2025

SEO Trends Every UK Business Needs to Prepare for Now

Search engines continue to evolve, and for UK businesses, the way people search online is shifting faster than ever. Algorithm changes, new…

Read More…

GBP money
July 16, 2025

5 Reasons Why Most PPC Campaigns Waste Budget

Pay-per-click (PPC) advertising, when managed effectively, can be a reliable way to generate targeted traffic and measurable returns. Yet, many businesses find…

Read More…

chatgpt screenshot
July 15, 2025

What is Generative Engine Optimisation (GEO)?

Search Engine Optimisation (SEO) has long been central to digital marketing. By targeting the right keywords and refining website structure, businesses have traditionally worked…

Read More…

marketing meeting
July 14, 2025

B2B Marketing: How to Target Your Audience

In B2B marketing, understanding and effectively targeting your audience is essential for success. Unlike B2C marketing, where broad appeal can sometimes suffice,…

Read More…

target and success
July 10, 2025

How to Measure and Report on B2B SEO and PPC Campaigns

Demonstrating tangible results is essential. Whether you are managing SEO or PPC campaigns, it is not enough to simply generate traffic. You need…

Read More…

man stressed website not converting
July 1, 2025

Why Your Website Isn’t Converting – And What to Do About It

If you’re driving traffic to your website but struggling to turn visitors into customers, you’re not alone. Many businesses face this challenge,…

Read More…

google on screen and plant
June 30, 2025

Google June 2025 Core Update: What You Need to Know

Google started rolling out its June 2025 core update on 30 June. The rollout is expected to take up to three weeks…

Read More…

team working together seo and ppc

Aligning PPC and SEO: The Importance of Team Collaboration

When working in a marketing agency with multiple teams, it is important that all teams are aligned and effectively working together to…

Read More…

b2b seo
June 29, 2025

How B2B SEO Drives High-Quality Organic Leads

Stop Chasing Leads. Let Them Come to You Most B2B companies are still locked into cold emails, inflated ad spend, and sales…

Read More…

magnifying glass and keyboard
June 27, 2025

How to Run a Technical Audit That Boosts Rankings

If you want your website to perform well in search engines, you can’t rely on content and backlinks alone. Technical SEO is the foundation…

Read More…

links in a chain
June 26, 2025

Quality vs Quantity: Which is Better for Backlinks?

Backlinks are still one of the most important ranking factors. But when building them, is it better to aim for more or…

Read More…

orphan post infographic
June 25, 2025

What is the Impact of Orphan Pages on SEO?

Not every page on your website is working as hard as it could. Orphan pages those with no internal links can quietly…

Read More…

man on linkedin
June 24, 2025

How to Build a LinkedIn Presence That Drives Leads

LinkedIn has evolved far beyond a simple online CV. Today, it’s a powerful platform for business owners, consultants, and decision-makers to showcase…

Read More…

seo strategy
June 23, 2025

Is Branded Traffic Important in an SEO Strategy?

Most SEO strategies focus heavily on ranking for high-volume, non-branded keywords but branded traffic is often overlooked.. However, branded traffic visitors who…

Read More…

scaling google campaigns
June 20, 2025

How to Scale Google Shopping Campaigns Profitably in the UK

Scaling your Google Shopping campaigns can significantly grow your online revenue, but it must be done strategically to maintain profitability. Many UK…

Read More…

fly high media mouse pad
June 19, 2025

Top 5 Reasons Our eCommerce Clients Stick With Us Long-Term

Finding the right digital agency as an ecommerce brand isn’t always easy. Plenty promise quick wins, with big traffic numbers, low CPCs…

Read More…

google on screen
June 18, 2025

What Business Owners Need to Know About Google’s Recent Noindexing Changes

In late May and early June 2025, website owners across industries noticed something strange pages that had been showing up in Google…

Read More…

blog network pbn
June 17, 2025

How to Spot a PBN (Private Blog Network)

Private Blog Networks (PBNs) promise quick SEO wins, but often come at a high cost. As search engines crack down on manipulative…

Read More…

ecommerce payment
June 16, 2025

How E-commerce SEO is Changing in 2025

E-commerce SEO is evolving rapidly in 2025. Search engines have become more sophisticated, and user expectations are higher than ever. To stay ahead,…

Read More…

graphs on laptop screen
June 13, 2025

10 Link Building Strategies That Actually Work (And How to Do Them Right)

If you’ve ever wondered why your competitors seem to stick to the top of Google while your site gets buried, chances are…

Read More…

compliance for pharmacies
June 12, 2025

Before You Go Online: The Marketing & Compliance Checklist for UK Online Pharmacies

More pharmacies are moving services online, but if you think it’s as simple as launching a website and setting up a few…

Read More…

on page seo tips
June 11, 2025

7 On-Page SEO Tips to Increase Product Page Visibility

A well-optimised product page can be the difference between a sale and a missed opportunity. While many businesses invest heavily in paid…

Read More…

profit graph
June 10, 2025

How SEO and UX Work Together to Drive Revenue

Today, businesses must deliver more than just visibility. Success lies in providing a seamless, intuitive experience that not only attracts visitors but…

Read More…

people bidding at auction
June 9, 2025

Smart Bidding vs Manual: What Works Best for UK Ecommerce?

Choosing the right bidding strategy for your Google Ads campaigns can significantly impact your ROI. The debate between smart bidding and manual bidding continues,…

Read More…

keywords and magnifying glass
June 6, 2025

How to Rank for Long-Tail Keywords and Attract High-Intent Traffic

Long-tail keywords have become a go-to strategy for marketers aiming to attract high-intent, targeted traffic. Unlike broad terms like “running shoes,” long-tail…

Read More…

boxes in trolley
May 27, 2025

How to Set Up Your Online Shop for Long-Term Success

Launching an online shop has never been easier. Platforms like Shopify have lowered the technical barriers, making it simple to spin up…

Read More…

magnifying glass
May 21, 2025

Generative Engine Optimisation (GEO) and GEO Sitemaps: A 2025 Guide for Marketers

AI search is no longer just a trend it’s reshaping how people discover information. Tools like ChatGPT, Google’s Search Generative Experience (SGE),…

Read More…

auditing documents
May 20, 2025

How to Audit a PPC Account in Under 60 Minutes

When running paid campaigns, even small inefficiencies can lead to wasted budget. Whether you’re inheriting a new account or simply checking the…

Read More…

small local business
May 19, 2025

How to Promote Your Business Locally

Today, local presence still holds tremendous value. Whether you’re managing a brick-and-mortar shop or a service-based company, tapping into your local market can significantly…

Read More…

client service
May 15, 2025

Why Do Most SEO Agencies Fail at Client Service?

Search engine optimisation (SEO) has become a non-negotiable element of modern digital strategy. Yet, many SEO agencies still struggle with one critical…

Read More…

google on screen and plant
May 14, 2025

Featured Snippet or AI Overview: Which Directs More Organic Traffic?

In search engine optimisation (SEO), it’s important to stay ahead of the curve. This means understanding not only how to rank, but…

Read More…

seo vs ppc
May 13, 2025

SEO vs PPC Landing Pages: How to Tell the Difference

When reviewing or auditing landing pages, it’s crucial to understand whether a page was built with SEO or PPC in mind or,…

Read More…

Young Entrepreneur of the Year
May 9, 2025

Matt Pyke Wins Young Entrepreneur of the Year at Prolific North Champions Awards 2025

We’re proud to announce that our Managing Director and Founder, Matt Pyke, has been named Young Entrepreneur of the Year at the Prolific North Champions Awards…

Read More…

sitemap layout
April 29, 2025

How to Find the Sitemap of a Website

As a marketing executive or assistant new to the world of digital marketing, you might be tasked with understanding the structure of…

Read More…

content on keyboard
April 28, 2025

What is a Headless CMS?

Marketing teams today are under increasing pressure to deliver consistent and tailored content across a growing number of channels websites, mobile apps,…

Read More…

arrows in air
April 24, 2025

Why Your Competitor’s PPC Ads Keep Winning—and How to Beat Them

In PPC, every click counts and so does every pound. If your competitor’s ads keep showing up ahead of yours and turning…

Read More…

ecom boxes on keyboard
April 23, 2025

Shopify vs WooCommerce: Which Online Shop is Better for SEO?

Choosing the right e-commerce platform is more than a business decision it’s a strategic one, especially when SEO is a key pillar…

Read More…

prolific north champions awards 2025
April 15, 2025

Fly High Media Shortlisted for Prolific North Champions Awards 2025

Fly High Media has been shortlisted in two categories at this year’s Prolific North Champions Awards 2025: Web Development of the Year and Young Entrepreneur…

Read More…

hands up in air
April 3, 2025

Choosing the Right SEO Agency in the UK: Key Questions to Ask

Choosing the right SEO agency can make the difference between steady business growth and a lot of wasted time and money. With…

Read More…

european search awards 2025
April 1, 2025

Fly High Media Shortlisted for European Search Award 2025

Fly High Media has been announced as a finalist at the European Search Awards 2025 for the Best Use of Search in…

Read More…

digital marketing
March 31, 2025

Why Accessibility is Essential in Digital Marketing

Connecting people with the digital world is not just the right thing to do it’s about relationships. So, for businesses, it is…

Read More…

GSC screenshot
March 28, 2025

The SEO Impact of Using Nontraditional Domain Extensions

In the SEO space, everything matters even your domain extension. The .com extension has long been the gold standard, but businesses and…

Read More…

keywords on blocks
March 27, 2025

Long-Tail vs Short-Tail Keywords: Which is Best?

If you’ve ever tried to rank for a keyword like “marketing”, you’ll know how brutal it is. That’s where long-tail keywords come…

Read More…

landing page structure
March 25, 2025

5 Basic UX Rules for E-Commerce Navigation

When someone lands on your e-commerce site, your navigation either helps them find what they want or pushes them to click out….

Read More…

local seo image
March 24, 2025

What Is Local SEO and Why It Matters for Businesses

Struggling to reach your local customers? Unsure why your store or business has few people visiting or calling your phone number? Now…

Read More…

5 star reviews
March 19, 2025

How to Respond to Negative Reviews and Improve Your Reputation

Let’s face it negative reviews are part and parcel of running a business. No matter how hard you try, you can’t please…

Read More…

tiktok creator insights
March 18, 2025

TikTok’s Creator Search Insights: How to Use this Unmissable Opportunity to Succeed in 2025

TikTok has introduced a useful tool called Creator Search Insights, designed to help creators identify what users are actively searching for. By using…

Read More…

canva tips
March 17, 2025

23 of the Best Canva Tips and Tricks for 2025

Canva continues to be a go-to design tool for beginners and professionals alike, offering features that make graphic design more accessible. Whether…

Read More…

google on screen
March 14, 2025

Google’s March 2025 Core Update: A Breakdown

On 13th March 2025, Google began rolling out its latest core algorithm update, designed to improve the quality, relevance, and trustworthiness of…

Read More…

booking.com logo
March 7, 2025

How Booking.com SEO Absolutely Dominates Search Engine Rankings

Booking.com is a powerhouse in the online travel industry, consistently ranking at the top of search engine results for highly competitive travel-related keywords….

Read More…

asos marketing
March 5, 2025

ASOS Instagram Marketing: Engaging User-Generated Content and Influencer Partnerships

ASOS Instagram Marketing Strategy ASOS has established itself as a dominant force in online fashion retail, and its success on Instagram plays…

Read More…

website faqs
February 22, 2025

How Website Content and FAQs Boost Sales and SEO

Customers today prefer to research before speaking to a sales team. They want answers upfront, without needing to schedule a call or…

Read More…

2024 marketing campaigns
February 21, 2025

10 of the Best Marketing Campaigns from 2024: Creativity, Innovation, and Impact

Marketing in 2024 has been a whirlwind of creativity, innovation, and cultural impact. From nostalgic humour to thought-provoking social awareness, brands have…

Read More…

email marketing
February 20, 2025

6 Essential Email Marketing Rules to Boost Engagement

Email marketing remains one of the most effective ways to engage an audience, nurture leads, and drive conversions. However, simply sending emails isn’t…

Read More…

severance
February 13, 2025

How Severance Blurs Fiction and Reality with Intelligent Marketing

Apple TV+ has taken a unique approach to marketing Severance, a psychological thriller about work-life balance taken to the extreme. Instead of traditional…

Read More…

netflix on tv
February 11, 2025

Netflix’s Brilliant Email Marketing Strategy: What Makes It So Effective?

Netflix, the global streaming leader, has not only captured audiences with its vast content library but also through its smart and effective…

Read More…

google
January 20, 2025

Google Updates Cause Widespread Disruptions to SEO Tools

On 15 January 2025, Google introduced major changes to its systems, causing widespread disruptions across various SEO tools. These updates were aimed at strengthening…

Read More…

tiktok on phone

The Global Impact of the US TikTok Ban on Advertisers, Creators, and Businesses

The recent ban of TikTok in the United States, which briefly took effect on January 19, 2025, affected the platform’s 170 million…

Read More…

rednote on phone
January 16, 2025

TikTok Users in the US Shift to RedNote Amid Looming Ban

As the United States edges closer to a potential ban on TikTok, millions of its users are finding solace in a Chinese…

Read More…

whistle google penalties

Do Google Penalties Still Exist in 2025? Here’s What You Need to Know

Google penalties have been a major concern for website owners and SEO professionals for years. These penalties, often due to violating Google’s…

Read More…

reddit logos

The Future of Reddit: Will It Remain Relevant in 2025?

Reddit has cemented itself as one of the most influential community-driven platforms on the internet. With over 57 million daily active users…

Read More…

Paper shopping cart with icons
January 2, 2025

How Brands Can Scale Sales in 2025 with a High-Converting Shopify Site

Scaling ecom in 2025 is in general approximately one thing: decreasing friction. Traffic is expensive, opposition is loud, and clients are impatient….

Read More…

seo cost blog
January 1, 2025

How Much Does SEO Cost in the UK? A Practical Guide for 2025

Search engine optimisation (SEO) is essential for any business that wants to be visible online but figuring out how much it should cost can…

Read More…

matt pyke red background
December 31, 2024

Celebrating Our Digital Marketing Success in 2024

What a year it’s been at Fly High Media! Reflecting on 2024, I feel immensely proud of everything we’ve achieved as a…

Read More…

client relations

Top Tips for Building Strong Client Relations in a Digital Marketing Agency

Building trust and maintaining open communication with clients is essential for any marketing agency striving to deliver amazing results. At Fly High Media,…

Read More…

telephone handling
December 20, 2024

How Effective Telephone Call Handling Turns Marketing Leads Into Sales

Imagine this: a potential customer has just found your business online. They pick up the phone to enquire about your services; more…

Read More…

your growth our focus tagline
November 28, 2024

Fly High Media Announces New Tagline: “Your Growth. Our Focus.”

At Fly High Media, we’re thrilled to share an exciting update to our brand: the introduction of our new promise, “Your Growth. Our…

Read More…

gsc on laptop screen
November 25, 2024

What is White Hat SEO?

White Hat SEO is essentially a set of practices used by marketers to improve a website’s visibility. At its core, it focuses on delivering…

Read More…

board meeting seo
November 21, 2024

How Long Does It Take to See Results from SEO?

Search Engine Optimisation (SEO) is a major part of building and maintaining an online presence. As a long-term strategy, SEO is designed to…

Read More…

domain endings
November 14, 2024

What is Domain Authority?

Domain Authority (DA) is a metric created by the SEO software company Moz to predict how well a website might perform in search engine…

Read More…

smart targets on whiteboard
November 6, 2024

SMART Objective Templates to Drive Your Digital Marketing Success

Setting clear goals gives a strong direction to any digital marketing strategy. Without defined objectives, efforts can feel scattered, which can lead…

Read More…

seo on keyboard
November 4, 2024

The Complete Guide to White Label SEO

SEO is a key factor for businesses wanting to improve their online visibility and attract more customers. However, managing a successful SEO…

Read More…

woman auditing website

5 Ways an EEAT Audit Can Boost Organic Traffic

Publishing content online is no longer enough to achieve strong search rankings. Google now prioritises websites that demonstrate Expertise, Authoritativeness, and Trustworthiness…

Read More…

visitors into leads

How to Convert Your Website Visitors into Leads

Having a steady stream of visitors to your website is great, but if those visitors aren’t turning into leads, your business could…

Read More…

speaking into phone
November 2, 2024

How to Optimise Your Website for Voice Search

As voice assistants like Alexa, Siri, and Google Assistant become more common in our daily lives, voice search is changing how people…

Read More…

startup success
October 28, 2024

Startup Marketing Success: Tips and Tricks to Get Ahead

You’ve created a revolutionary product or service that will upend the market, yet you’re unsure how to get the word out. Explore…

Read More…

amazon dot
October 23, 2024

Amazon Prime Day UK: 20 Astonishing Stats

Amazon Prime Day has become one of the most anticipated shopping events of the year, offering huge savings and exclusive deals for…

Read More…

seo conferences

The Best SEO Conferences in 2025: UK and Globally

Attending conferences is a great way to gain insights from experts, connect with like-minded professionals, and learn from real-world case studies. Below,…

Read More…

5 Ways to Build Social Proof for Your E-commerce Store
October 22, 2024

5 Effective Ways to Build Social Proof for Your E-commerce Store

Choice – every customer has more choice than ever, so it’s crucial to make sure your business is noticed.  With so many…

Read More…

Most important metrics for ecommerce
October 21, 2024

What are the Most Important Metrics to Track for an E-commerce Campaign?

There are so many metrics you can track online. Choosing the right ones to focus on can make the difference between a…

Read More…

Brighton Key Takeaways

My Key takeaways from BrightonSEO 2024

In our latest blog, I share my insights from the UK’s largest SEO conference BrightonSEO brings together the brightest minds in the…

Read More…

tiktok on phone screen
October 19, 2024

How to Get More Views on TikTok: 10 Tips and Tricks

TikTok has quickly become one of the most popular social media platforms, boasting over a billion users worldwide. Whether you’re a business, content…

Read More…

semrush logo
October 18, 2024

SEMRush Strengthens Position by Acquiring Search Engine Land and Other Major Marketing Brands

SEMRush, a prominent tool for managing online visibility and content marketing, has officially acquired Third Door Media. Third Door Media is the parent…

Read More…

transparency marketing campaign
October 17, 2024

5 Reasons Why Transparency is Valuable in Any Marketing Campaign

Transparency is now a significant aspect of building authentic relationships with consumers. With the rise of social media and the direct interaction…

Read More…

uber eats driver
October 9, 2024

Online Food Takeaway Outlets SEO: Marketplace Analysis

Organic Traffic Analysis The online food takeaway market is booming with the increase of consumers who crave convenience and variety at their…

Read More…

add new post
September 30, 2024

How Content Auditing Services Can Benefit Your Business

Content plays a major role in determining the success of your business’s online presence. Whether it’s blog posts, landing pages, or social…

Read More…

backlink profile
September 23, 2024

Top 10 Benefits of Building Your Website Backlink Profile

Whether you run a small business, an e-commerce store, or manage any other type of website, backlinks act as a signal to…

Read More…

sweet online comparison
September 19, 2024

Online Sweet Wholesale Store SEO: Marketplace Analysis

The online sweet wholesale market is buzzing with competition, but which brands are winning the SEO game and attracting the most organic…

Read More…

behavioural science
September 16, 2024

My Take on Using Behavioural Science in Marketing: How Our Brains Shape What We Buy

I recently spent an evening completing the course ‘Behavioural Science in Marketing’, and it was a game-changer. As someone working in an…

Read More…

404 error
September 12, 2024

404 Error: What Does It Mean and How Do I Fix It?

Let’s set the scene you’ve just clicked on a link, but instead of landing on the page you wanted, an error message…

Read More…

wedding photographer
September 11, 2024

SEO for Wedding Photographers: 6 Quick Tips

If you’re a wedding photographer, you know how important it is to stand out in a crowded market. While your portfolio and…

Read More…

oasis reunion
September 2, 2024

Oasis reunion tickets: A Frenzy of Frustration for Fans

Oasis, one of the biggest bands, reunite at last after Noel and Liam Gallagher patch up their differences (for now at least!)…

Read More…

athletics

Gold Medal Marketing: The Best and Worst Campaigns from Paris 2024

As the world tunes in to the 2024 Olympic and Paralympic Games, it’s not only the athletes who captured our attention. This…

Read More…

403 error
August 22, 2024

How to Fix a 403 Forbidden Error on Your Website

Have you ever attempted to access a website, only to be told that the page is forbidden and you cannot access it?…

Read More…

testing
August 21, 2024

A/B Testing: How to Use It For Your PPC Campaign

A/B testing is a powerful method for optimising Pay-Per-Click (PPC) campaigns, yet it’s often underutilised by business owners who find PPC management…

Read More…

user on website
August 20, 2024

How to Keep Users On Your Website for Longer

User engagement and retention are the foundations of a successful website. When visitors spend more time on your site, it signals to…

Read More…

branded searches
August 19, 2024

Branded searches: Their Importance and Impact on Google Rankings

Branded searches have become increasingly significant. Basically, these are searches that include a specific brand name, reflecting the strength and recognition of…

Read More…

ecommerce boxes in stack
August 16, 2024

Mastering PPC for Shopify: A Complete Guide

Pay-per-click (PPC) advertising is the foundation for e-commerce success. One of the most effective applications is among Shopify store owners looking to…

Read More…

bed store analysis
August 15, 2024

E-Commerce Bed Store SEO: Marketplace Analysis

Standing out in the competitive online bed furniture market hinges on your search engine visibility. As shoppers turn to Google more often…

Read More…

b2b magnified
August 14, 2024

5 B2B Marketing Tactics to Dominate Your Niche

Generating high-quality leads is vital, but there are various methods and processes to navigate. Getting it wrong can be costly, as your…

Read More…

reclaimed wood
August 13, 2024

Online Reclaimed Furniture Store SEO: Marketplace Analysis

With reclaimed furniture gaining popularity for its sustainability and rustic look, top e-commerce sites in this niche are setting the bar high….

Read More…

brand in blocks
August 12, 2024

The Importance of Consistent Branding in Social Media Marketing

Brand design is an integral aspect of social media marketing, playing a crucial role in creating trust and fostering a sense of…

Read More…

August 9, 2024

Bing vs Google SEO Comparisons

When most people think of search engines, Google is often the first that comes to mind. It has become so synonymous with…

Read More…

target
August 8, 2024

Digital Marketing Agency vs In-House: Which Is Best?

One of the most common dilemmas for any business is whether to build an in-house digital marketing team, outsource to a digital…

Read More…

cross channel
August 7, 2024

Integrating Cross-Channel Analytics for a Cohesive Marketing Approach

Small and Medium Enterprises (SMEs) face the challenge of keeping up with their larger rivals to remain competitive. The flexibility of a…

Read More…

digital marketing budget
August 6, 2024

How to Create a Digital Marketing Budget Plan

How much should you spend on marketing? Too often, this is seen as a ‘finger in the air’ question. Given consideration, however,…

Read More…

seo mistakes
August 5, 2024

Top 10 Common SEO Mistakes and How to Avoid Them

Around 80% of users don’t click past the first five organic search results on Google. This means that the further down the page…

Read More…

in store shopping
August 2, 2024

Enhancing In-Store and Online Integration with Local SEO

Creating a consistent, unified customer experience both online and offline gives businesses a real edge over their competitors. Customers are increasingly expecting…

Read More…

stranger to customer
August 1, 2024

From Stranger to Customer: 20 Key Brand Touchpoints

Every interaction a consumer has with your brand, known as a touchpoint, plays a pivotal role in shaping their perception and guiding…

Read More…

digital pr highlighter
July 26, 2024

A Beginners Guide to Digital PR

PR has Evolved Once built solely around press releases and media outreach, PR is now embracing a wider spectrum of engagement tactics…

Read More…

seo agency laptops
July 5, 2024

Do I Need Local SEO For My Small Business?

Having a strong online presence is crucial for small businesses. While general SEO (Search Engine Optimisation) helps your business get found online,…

Read More…

seasonality in campaigns
July 3, 2024

7 Strategies to Combat Seasonality in Your Digital Marketing Campaign

Seasonality can pose significant challenges for businesses, leading to fluctuations in online traffic, leads, and sales as customer behaviour changes with the…

Read More…

northern marketing festival
July 1, 2024

3 Key Takeaways from the Northern Marketing Festival

I recently had the great opportunity to attend the Northern Marketing Festival, the first one to be hosted in Manchester. Being out of…

Read More…

seo agency for small business
June 29, 2024

How to Choose the Right SEO Agency for Your Small Business

Choosing the right SEO agency is a MUST for your small business’s online success. The right agency will understand your goals to…

Read More…

jonathon roberts brightonseo
June 21, 2024

Fly High Media’s Jonathon Takes the Stage at brightonSEO 2024

We are thrilled to announce that our very own Jonathon, Senior SEO Executive at Fly High Media, will be presenting at the…

Read More…

social media icons
May 31, 2024

Strategies, Components, and Benefits of Outsourcing for Social Media Management

Engaging with their intended audience through social media presents a wonderful chance for marketers to foster enduring connections. Proficient handling of social…

Read More…

loss of organic traffic
May 29, 2024

How to Troubleshoot a Loss of Organic Website Traffic

Experiencing a sudden drop in organic website traffic can be alarming for any digital marketer, SEO specialist, or business owner. It disrupts your site’s…

Read More…

brighton seo october 2024
May 20, 2024

5 Key Takeaways from BrightonSEO

A few weeks ago, Lucy and I ventured down to Brighton for the bi-annual Brighton SEO conference, one of the largest meetups…

Read More…

linkedin ads
May 8, 2024

5 Reasons Your Business Should be Investing in LinkedIn Ads

With millions of active professionals worldwide, LinkedIn is an accessible tool that all businesses and professionals can connect, learn, and network with…

Read More…

co op live
May 3, 2024

Co-op Live Crisis: Managing Brand Impact and Recovery Strategies

In today’s highly competitive market, naming rights have emerged as a pivotal marketing strategy for brands aiming to bolster visibility and strengthen…

Read More…

handling inbound enquiries
May 2, 2024

How to Handle Inbound Enquiries Effectively to Generate More Revenue

If your digital marketing efforts are successful, you should generate a consistent volume of enquiries for your business, generating more new business…

Read More…

jess mcmillian welcome
April 23, 2024

Welcome Jess, Our New Client Services Executive!

Last week, we welcomed Jess, our newest member of the team here at Fly High Media. She will be assisting our Client…

Read More…

content marketing skills
April 16, 2024

5 Ways You Can Improve Your Content Marketing Skills 

Creating high-quality written content is crucial in content marketing to attract consumers. It’s important to avoid producing generic content and instead focus on understanding…

Read More…

beauty products
April 15, 2024

Social Media Tips for Beauty Brands

In the competitive beauty industry, having a strong presence on social media is essential for connecting with and engaging your target audience….

Read More…

shopping feed
April 9, 2024

The Ultimate Guide to Google Shopping Feed Management

E-commerce is competitive. Maintaining a strong presence and high return on investment is the only thing that will keep you in business….

Read More…

ads inventory

Google Local Inventory Ads Explained: Strategies for Effective Setup

For local retailers to grow, their profiles must stand out in Local Search results. With consumers increasingly turning to search engines to find local products…

Read More…

magnet and leads

Transform Your Lead Acquisition with Top-of-Funnel Content

Attracting and nurturing potential customers begins long before a purchase. This journey starts at the top of the funnel (TOF), where the…

Read More…

agency consultancy
April 4, 2024

5 Reasons to Consider Working with an Agency on a Consultancy Basis

The decision to collaborate with an agency on a consultancy basis has become increasingly popular among business owners and in-house marketing teams….

Read More…

brand experience
March 20, 2024

5 Brand Experience Trends for Spring 2024

More and more brands are realising that community engagement is crucial for establishing unique connections with their audience. The goal is to…

Read More…

matt pyke young person award
March 12, 2024

Matt Pyke Named North West’s Young Entrepreneur of the Year! 

Our Managing Director, Matt Pyke, was recently named ‘Young Entrepreneur of the Year’ in the North West!  This award, from the FSB’s…

Read More…

google unhelpful content
March 6, 2024

Google Starts Reducing “Unhelpful” Content By 40%

Google has announced the latest core update, tackling low-quality content and introducing new spam policies targeting search ranking manipulation techniques. The March…

Read More…

direct to consumer
March 1, 2024

A Guide to Direct-to-Consumer (D2C) Marketing

In the retail industry, Direct-to-Consumer (D2C) marketing has revolutionised the way brands connect with their audience and increase profitability. This approach enables…

Read More…

google reddit partnership
February 28, 2024

Google Announces Further Partnership with Reddit

Google has announced a deal with Reddit that enables Google access to real-time content so that Google can show more content from…

Read More…

charlie fly high media
February 16, 2024

Welcome Charlie, Our New SEO Assistant!

What does your role consist of? My role is an SEO Assistant and consists of learning and assisting the SEO team. Some…

Read More…

online reputation
February 9, 2024

How to Build Rapport and Online Reputation

If you are attracting sales or leads online, the strength of your business relationships and the reputation you cultivate online can be…

Read More…

organic social posts
January 25, 2024

6 Ways to Dominate Organic Social

When marketing for your brand, a good social media presence is the key to connecting with your audience. Unlike paid social ads,…

Read More…

author pages on website
January 23, 2024

Why Should You Have Author Pages On Your Website?

Digital marketing is a forever-changing industry, which means that staying ahead of any trends is very important to help improve the overall…

Read More…

blog topical authority
January 18, 2024

What is Topical Authority?

Topical authority is a cornerstone of a website’s traffic performance through organic search. Ultimately, the depth and breadth of content is what…

Read More…

maximising roi
January 17, 2024

Maximising ROI: Integrating SEO, PPC, and Social Media

The integration of Search Engine Optimisation (SEO), Pay-Per-Click (PPC), and Social Media isn’t just a strategy but a necessity for maximising your…

Read More…

typing into google
January 15, 2024

When is it Time to Outsource Your Google Ads?

Google Ads has led the way in paid advertising, growing businesses since the early 2000s. Yet, as straightforward as it might initially…

Read More…

person typing cornerstone content
January 13, 2024

The Importance of Cornerstone Content in SEO

The internet is an ocean of digital information a sea teeming with content. In this ocean, cornerstone content is the lighthouse, guiding…

Read More…

person writing pr
January 11, 2024

Why is Digital PR so Important?

Digital PR, a fusion of traditional PR, content marketing, and social media, has emerged as a cornerstone strategy for businesses aiming to…

Read More…

html to text ratio

Is HTML-to-Text Ratio in SEMRush Important for SEO in 2024?

If you’re using SEO tools like SEMRush, you may have encountered a warning about your website’s “HTML-to-Text Ratio.” At first glance, this…

Read More…

social media and inbound
January 9, 2024

How to Leverage Social Media in Your Inbound Marketing Strategy

Having Social Media in the mix of your inbound marketing has become increasingly paramount. This strategy, distinct in its approach of drawing customers in…

Read More…

inbound marketing strategy
January 7, 2024

How to Create an Inbound Marketing Strategy for an Ecommerce Store

The importance of an effective inbound marketing strategy cannot be overstated. Grasping the nuances of inbound marketing is crucial for attracting and retaining…

Read More…

inbound vs outbound
January 5, 2024

Inbound Marketing vs Outbound Marketing in the B2B Sector

In business-to-business (B2B) marketing, understanding the nuances between inbound and outbound marketing strategies is crucial for success. As consumer engagement evolves, so…

Read More…

inbound marketing
January 3, 2024

What is Inbound Marketing? (A Guide for SMEs) 

Small and Medium-sized Enterprises (SMEs) are increasingly turning towards more nuanced and customer-centric marketing strategies. Inbound marketing offers a blend of subtlety and…

Read More…

fly high media pens
December 31, 2023

2023 at a Glance… and Looking to 2024

As the year draws to a close, Fly High Media is proud to reflect on a year marked by exceptional growth, client…

Read More…

cold emails
December 30, 2023

The Importance of Email Warm-Up for Cold Email Campaigns

Cold emailing is an effective promotional technique, particularly when getting to new markets and directly contacting the client. Yet this also means…

Read More…

bing ads searching
December 21, 2023

The Rising Importance of Bing Ads in 2024

Bing Advertising has emerged as a compelling alternative to the dominant players in the field. It is becoming more evident that Paid…

Read More…

luxury brand DM
December 13, 2023

How Do Luxury Brands Promote Christmas?

Most high-end designer brands have a similar target demographic: affluent, financially secure adults who seek exclusivity and prestige. In this blog, we’ll…

Read More…

updates to structured data
December 1, 2023

Google Announces Updates to Organisation Structured Data

Structured data (also known as Schema) can be added to your site to help search engines better understand the content on your…

Read More…

google-discount-update-1920×1080
November 30, 2023

Google is Trialling More Discount Features!

Since 28th November, Google has been testing more updates to its SERPs to display coupon codes, discounts and deals via the Merchant…

Read More…

Link-building-content
November 25, 2023

How to Create Irresistible Link-Worthy Content in 2024

One principle remains steadfast: content is king. However, in the realm of search engine optimisation (SEO), not all content is created equal….

Read More…

google-notes-update-november-2023-2048×1365
November 16, 2023

Google Trialling Notes Within Search Results

Google has started rolling out a trial of the “notes” feature within the search results, enabling you to enter notes on each…

Read More…

Welcome Jonathon Roberts, Our New Senior SEO Executive
November 15, 2023

Welcome Jonathon Roberts, Our New Senior SEO Executive!

What does your role consist of? My role as Senior SEO Executive consists of helping our clients to widen their reach online,…

Read More…

The-Importance-of-Ethics-and-Authenticityjpg
November 2, 2023

The Importance of Ethics and Authenticity: Why Do We Need It?

As we spend more time online and our digital platforms rapidly evolve, our online content consumption habits also change. Content marketing agencies…

Read More…

black shopping bags
October 20, 2023

Black Friday Statistics and Marketing Tips: A Guide to Help You Increase Sales Over Black Friday 2023

Black Friday is arguably one of the most important times of the year for businesses. In 2022, Shopify store owners made $7.5 billion…

Read More…

How to Create a Compelling Call to Action
October 12, 2023

How to Create a Compelling Call to Action

The first few seconds visitors spend on your site is crucial. In our fast-paced digital world, a well-crafted call to action (CTA)…

Read More…

What is Google’s October 2023 Spam Update
October 6, 2023

What is Google’s October 2023 Spam Update?

Google has introduced many updates over the years, such as the Google Panda update back in 2011. The most recent update to…

Read More…

data-driven-decision-making-min-1024×678

How Data-Driven Decision-Making Through Analytics Creates Successful Results

In digital marketing, success often relies on making data-driven decisions. Using analytics is intrinsic for businesses looking to stay ahead of the…

Read More…

two people with wedding rings
October 5, 2023

10 Ways Wedding Venues Can Increase Their Bookings

Every wedding venue holds the possibility of unlocking an engaged couple’s dream. Each couple will have their heart set on a type…

Read More…

consistency is key
October 4, 2023

Consistency is Key, But How Do We Achieve It?

Businesses, content creators and social media marketers have more in common than you think. They all primarily want to engage and connect with their…

Read More…

local ppc campaign
September 29, 2023

An Introductory Guide to Local PPC

If your business wants to reach local customers, you’ll turn a lot of your attention to local SEO. You understand how beneficial this…

Read More…

instagram reels
September 25, 2023

Instagram Considers Offering up to 10-Minute Reels

Videos are a popular content format for audiences, and various platforms offer this to users. Social media platforms such as YouTube, Snapchat…

Read More…

lead generation campaigns
September 18, 2023

5 Considerations For Your Google Lead Generation Campaign

Lead generation is one of the most important strategies a business can undertake to grow and survive the test of time. In…

Read More…

social media icons on phone screen
September 13, 2023

Social Media Best Practices: How to Write a Successful Post

Social media has become a large part of our society, and the sheer volume of shared posts is enough to overwhelm anyone….

Read More…

power words
September 6, 2023

100 Power Words To Improve Your Copy And Drive Conversions

Conversions are vital for any business, particularly if they impact ROI (return on investment). So, how can you increase your conversion rate, turning your…

Read More…

content marketing on laptop screen
August 29, 2023

How to Repurpose Content for Maximum Impact

The world is no longer restricted to printed content. Digital marketing allows us to reach a wider audience online, boosting brand awareness…

Read More…

google releasing broad coare update 2023
August 26, 2023

Google Start Release Of Second Broad Core Update of 2023

Google’s planned August 2023 core update, the second Google core update this year, has begun its rollout this week and is expected to be…

Read More…

What Business' can benefit from local SEO
August 23, 2023

8 Types of Businesses that Can Benefit from Local SEO

Struggling to reach your local customers? Unsure why your store or business has few people visiting or calling your phone number? Now…

Read More…

toy store seo
August 16, 2023

Online Toy Store SEO: Marketplace Analysis

In recent years, parents and grandparents alike have been shopping online for presents for children rather than stepping foot into a toy…

Read More…

pink shopping bag in sky
August 9, 2023

10 Things Businesses Can Learn From Barbie’s Content Marketing

We’re all currently living in a Barbie world. This is thanks to the overwhelming success of the Barbie movie and the marketing…

Read More…

lock on keyboard
August 3, 2023

Cracking The Code of CompareTheMarket’s Winning SEO Strategy

Have you ever wondered how websites dominate search engines for specific keywords? Maintaining a strong online presence is key for businesses of…

Read More…

tablets in shopping basket
July 28, 2023

Online Pharmacy SEO: Marketplace Analysis

With the increasing reliance on the Internet for various needs, online pharmacies have gained significant popularity among consumers seeking a more convenient…

Read More…

samaritans talk to us campaign
July 24, 2023

Samaritans Awareness Day: How Mobile Can Amplify the Message of Samaritans’ ‘Talk to Us’ Campaign

Every year, the 24th of July signals Samaritans Awareness Day in the United Kingdom, as part of the charity’s overall Talk To…

Read More…

you are your own brand
July 21, 2023

How to Get Started With Personal Branding

The term ‘personal branding’ is used daily in the digital world and is an increasingly popular marketing strategy that can be used…

Read More…

blog content on website
July 20, 2023

The Power of Editing: How to Perfect Your Written Content

Written content creation is a crucial part of your marketing strategy and, when done correctly, can help you grow your brand. But how…

Read More…

travelling and writing
July 14, 2023

How Travelling Can Inspire You To Write Creatively 

All writers face writer’s block at some point or other. We suddenly lack inspiration, experience self-doubt, or no longer feel passionate about the story…

Read More…

people playing sports
June 29, 2023

From Inbox to Victory: Mastering Email Marketing Strategies in Sports

In an era dominated by social media trends and viral campaigns, it’s easy to overlook the humble inbox. However, let me assure…

Read More…

10 Tips for Increasing WooCommerce Conversion Rate
June 27, 2023

10 Tips for Increasing Your WooCommerce Store’s Conversion Rate

So you now have a WooCommerce store. You have been selling your products for a while, but your sales could be better. How…

Read More…

Marketing Insights To Help You Reach Female Consumers
June 23, 2023

Marketing Insights To Help You Reach Female Consumers

In 2023, more women shop online than in-store, so if your marketing strategy does not target female consumers, this could impact the…

Read More…

Men’s Jewellery SEO Marketplace Analysis
June 16, 2023

Men’s Jewellery SEO Marketplace Analysis

In today’s SEO analysis, we will take a deep dive into the men’s jewellery market. We will see how some of the…

Read More…

content-marketing-tips-for-dentists-300×198
June 9, 2023

10 Content Marketing Tips for Dentists

Regular visits to dental practices are a certainty in the dental sector. But how can dentists entice customers to use their dental…

Read More…

KPIs for PPC campaign success
June 2, 2023

Five KPIs to Track the Success of a PPC Campaign

Google Ads is a powerful tool that you can use to reach a larger audience and increase sales. However, understanding how your…

Read More…

robot and human hand
June 1, 2023

14 AI Statistics That Will Evolve Your Digital Marketing Strategy

Artificial Intelligence (AI) is accelerating at an incredible pace in 2023, and your digital marketing strategy needs to keep adapting to keep…

Read More…

digital marketing news may 2023
May 31, 2023

Digital Marketing News: Monthly Roundup For May 2023

Welcome to our monthly roundup featuring the most-talked-about digital marketing news of May 2023. This year has been busy, both in and…

Read More…

side-view-hand-holding-smartphone
May 26, 2023

How To Improve Your Presence on Instagram Places with Location Tags

Ever heard about a nice restaurant, hotel or venue but know little about it? The chances are that you research by visiting…

Read More…

homemade bread recipe
May 24, 2023

How to Write Clear Instructions for Your Online Audience

Instructions are common in life, from how to behave as a child to how to process a sale or reassure a client…

Read More…

features of link whisper
May 22, 2023

11 Hidden Features of Link Whisper You NEED To Know About

Are you looking to boost your website’s internal linking structure? Do you have the time to review every piece of content you…

Read More…

liverpool eurovision
May 18, 2023

Unpacking the Wider Media Impact of Eurovision 2023 in Liverpool

It seems impossible not to know that Liverpool was staging Eurovision this past weekend. If you often travel with Merseyrail, you may…

Read More…

hotel local seo
May 16, 2023

The Ultimate Guide to Local SEO for Hotels

With so much competition online, it can be tough to stand out in the hotel market. However, local SEO (Search Engine Optimisation) can help…

Read More…

google ai talk
May 12, 2023

Google introduces AI and ‘Perspectives’ to enhance search at Google I/O 2023

Google I/O revealed new advancements in Search, including ‘Perspectives’ integration and generative AI, aimed at transforming information discovery and deepening understanding. Revolutionary AI generation…

Read More…

body anatomy
May 11, 2023

The Anatomy of the Perfect Backlink

There are many components to look out for when prospecting a good and valuable backlink to your website. The right links can…

Read More…

shopping on google
May 3, 2023

How to Boost Ecommerce Sales with Google Shopping

Google Shopping campaigns are a powerful tool for online retailers to showcase their products and drive sales. However, running a successful Google Shopping…

Read More…

woman opening subscription delivery

Uncover the Potential of Digital Marketing for Subscription Businesses

As businesses increasingly move online operations, staying competitive requires a robust digital presence. This is especially true for companies that offer subscription-based…

Read More…

shopping trolley and money
April 26, 2023

How to Increase the Average Order Value for your Ecommerce Store

Increasing the average order value of your website is an important goal for any business looking to maximise profits and gain a…

Read More…

scale up on linkedin
April 24, 2023

How to Grow Your Business: Simple Tips to Get the Best from LinkedIn

LinkedIn is an immensely powerful tool for marketing, and understanding how to use it effectively can be a game-changer for businesses of…

Read More…

items of makeup
April 21, 2023

Boost Your Shopify Business: Tips to Get More Customers

Shopify is an ecommerce platform that facilitates the launch and operation of online stores for businesses of all scales. Whether you’re a…

Read More…

structured data example
April 6, 2023

5 Reasons Why Structured Data Is Important for Your Website

Structured data is not just important but essential to your SEO strategy! By incorporating structured data and schema markup into your website, you can…

Read More…

european search awards 2023
March 31, 2023

Fly High Media shortlisted as Finalists at the European Search Awards 2023

We are proud to announce that we have been shortlisted for the Best Use of Search B2B (SEO) award at the prestigious European…

Read More…

March 21, 2023

Welcome Rob Jeffries, Our New Client Account Manager!

After joining Fly High Media in January this year, we thought that we would catch up with our new Client Account Manager,…

Read More…

blogs ranking in google
March 20, 2023

Does Every Blog Need to Rank in Google?

You have probably heard about the importance of SEO and getting your content to rank high on Google. But what if I…

Read More…

Google Algorithm Update- March 2023
March 17, 2023

Google Core Algorithm Updates – March 2023

Google has confirmed that the March 2023 core algorithm update is rolling out. The Google update aims to deliver increasingly relevant, high-quality…

Read More…

analysing data with ga4
February 22, 2023

Efficiently Analysing Data with Google Analytics 4: A How-To Guide for Beginners

From 1st July 2023, Universal Analytics (UA) will stop processing website and app data, and the latest version of the web analytics…

Read More…

improving conversion rate
February 7, 2023

The Ultimate Conversion Rate Optimisation Guide For Your Website

What is Conversion Rate Optimisation (CRO)? Conversion Rate Optimisation (CRO) is the process of improving a website to increase the percentage of…

Read More…

lady with shopping bags
December 6, 2022

What Are The Black Friday 2022 Statistics?

Black Friday 2022 sales are continuing, but as most of you probably know, the peak of Black Friday sales was on 25th…

Read More…

how does the TikTok algorithm work

How Does The Tiktok Algorithm Work?

Have you ever wondered how the Tiktok algorithm works?  We are here to tell you all the essential information, as well as…

Read More…

Tiktok-Video-Image-300×169
December 5, 2022

How to Structure a Tiktok Video

Tiktok is perfect for individuals who want to show off their creativity and have some fun. But, it can also be very…

Read More…

essential seo skills
December 1, 2022

10 Essential SEO Skills You Need to Be Successful

In today’s digital age, SEO is more important than ever for businesses to succeed. While many skills are needed for successful SEO,…

Read More…

tiktok logo
August 1, 2022

How to Get Started on TikTok

TikTok has reshaped how people create and enjoy short-form content, bringing trends, stories, and everyday moments into one place. This guide breaks…

Read More…

words have power blocks
July 14, 2022

Copywriting vs Content Writing: What’s The Difference?

What is copywriting? And how does it differ from content writing? Well, to put it simply, their purposes are different. Copywriting is the…

Read More…

more organic traffic
July 4, 2022

How to Generate More Organic Traffic

If you create a landing page without SEO in mind, it is unlikely to perform to its full potential. There is also…

Read More…

marketing agency office
June 17, 2022

Hiring A Marketing Agency: What To Expect?

Whether you’re a small business with a few part-time employees or an established company with several departments, the chances are that at…

Read More…

google and facebook ads
June 1, 2022

Facebook Ads vs Google Ads: What is Best?

If you are new to paid advertising, Facebook Ads and Google Ads are probably the first two that come to mind. But…

Read More…

May 26, 2022

Welcome to Fly High Media, Lucy!

Lucy Clowes joins Fly High Media as our new SEO Executive. She is enjoying her time at Fly High Media so far…

Read More…

google partner logo
March 28, 2022

Fly High Media Awarded with Google Partner Status

At Fly High Media, since 2016, we have been providing Google Advertising services across many different sectors, including financial services, professional services, education,…

Read More…

TikTok for Business
February 19, 2022

8 Tiktok Video Ideas For Small Businesses

As a business owner, you may be wondering how you can get involved with Tiktok marketing. After all, the app has quickly…

Read More…

technical seo audits
February 7, 2022

The 5 Step Beginners Checklist For a Technical SEO Audit

The key to good SEO is a good experience on all devices. This is because in 2020, 55% of all worldwide online traffic…

Read More…

FHM yearly roundup 2021
December 30, 2021

A Good Year at Fly High Media!

It’s Been a Good Year at Fly High Media… For Business: As the year draws to a close, we are pleased to…

Read More…

brand awareness campaign
November 30, 2021

How to Measure the Success of a Brand Awareness Campaign

Brand awareness is defined as how familiar people are with your brand and the products or services you offer. Brand awareness can…

Read More…

GMB to GBP
November 8, 2021

‘Google My Business’ to Become ‘Google Business Profile’

Google has announced that they are renaming ‘Google My Business’ to ‘Google Business Profile’. The move is designed to completely reshape local SEO by…

Read More…

semrush keyword guide
November 2, 2021

SEMRush: Keywords by Intent Guide

SEMrush has launched a new feature that allows you to view the intent of keywords quickly and easily. If you are an…

Read More…

facebook changed name

Why Facebook Changed its Name and What Happens Now

At last week’s Facebook Connect 2021 conference, founder and CEO Mark Zuckerberg announced that the company will no longer be called Facebook and…

Read More…

video marketing strategies
October 21, 2021

6 Video Marketing Strategies To Boost Your Business: Step-By-Step Guide

You might not know, but approximately 81% of businesses use video as one of their most effective marketing tools. And then there’s…

Read More…

internal linking structure
October 8, 2021

How to Improve Your Internal Linking Structure

Internal Linking is a vital part of helping both users and search engines navigate around your website. Using internal links can help…

Read More…

consider using facebook ads
October 6, 2021

7 Reasons Why You Should Consider Using Facebook Ads

Have you considered Facebook advertising for your business before? Maybe you are exploring different potential avenues to promote your business online, and…

Read More…

office mental health
September 24, 2021

5 Tips to Improve Your Mental Health to Boost Office Productivity

We all have mental health just as we have physical health, and like physical health, we need to keep it in check….

Read More…

keyboard and keyword research
September 16, 2021

A Beginners Guide to Keyword Research

The keyword research process is crucial for any content to be successful online. Whether it is a blog or a service landing…

Read More…

matt pyke and cheshire phoenix
September 15, 2021

Fly High Media Extend Sponsorship with Cheshire Phoenix

Cheshire Phoenix Basketball team are hoping to fly high in the British Basketball League (BBL) this season with continuing sponsorship and support from…

Read More…

consumer outlook fraud
September 14, 2021

The Consumer Outlook on Ecommerce Fraud

In 2020, ecommerce sales accounted for 18% of all retail sales worldwide, a steep increase from the year before, which was 13.6%. The share…

Read More…

perfect blog post
September 1, 2021

How to Craft the Perfect Blog Post

Every blog post is an opportunity to get your business in front of potential clients and customers. You want your articles to…

Read More…

Customer service
August 23, 2021

Standards for Customer Service Have Risen, and So Must Your Digital Business Strategy

The pandemic has forced businesses to pivot from the physical world and into a digital one, leaving many businesses unprepared. Despite this,…

Read More…

ads not approved by google
August 20, 2021

What to Do If Your Ads Don’t Get Approved by Google

Pay-per-click advertising using Google Ads is a fantastic channel that has helped to accelerate the digital revenue of millions of businesses around the…

Read More…

404 error page
August 2, 2021

How to Develop a Broken Link-Building Strategy

Developing a successful link-building strategy takes time, and there are a lot of methods to consider. One of the first methods that…

Read More…

July 7, 2021

The Ultimate Ecommerce Marketing Guide

There’s a lot of potential for success when you run an ecommerce store, especially now, when more people than ever before are…

Read More…

improve checkout experience
June 16, 2021

How To Improve Checkout Experience for Shoppers

Customers have certain expectations when it comes to the online checkout experience. Make it too difficult and they will shop elsewhere. This…

Read More…

gloassary
May 26, 2021

Digital Marketing Acronym Glossary: The ABCs of Digital Marketing

The digital marketing industry lives and breathes acronyms and buzzwords, so we’ve put together the ultimate guide to help you dissect the…

Read More…

trust blog
April 26, 2021

9 Trust Signals Your Website Must Have

Trust is one of the most important factors in increasing conversions on your website. If you want to build rapport with your website…

Read More…

April 20, 2021

How to Write Landing Page Copy that Converts

Every landing page has the potential to either capture attention and convert a visitor into a customer or to let that visitor…

Read More…

woocommerce
April 16, 2021

10 Benefits of Using WooCommerce to Power Your Ecommerce Store

Choosing the right platform for your ecommerce store can feel overwhelming, especially when every option promises growth, flexibility and ease of use….

Read More…

shopping trolley and card
October 27, 2020

Top 5 Ecommerce SEO Tips to Boost Sales

“If a tree falls in a forest and no one is around to hear it, does it make a sound?” You could be selling the best…

Read More…

matt pyke
October 15, 2020

12 Things to Know About Working with a Digital Marketing Agency

Over the last few years, I’ve had the opportunity to speak with lots of prospective clients running many different types of businesses. …

Read More…

free seo tools|Answer the Public|Free SEO Tools|Free SEO Tools|Free SEO Tools|Free SEO Tools|Free SEO Tools|Free SEO Tools|Free SEO Tools|Free SEO Tools|Free SEO Tools|Free SEO Tools|Google Analytics|Free SEO Tools|Google Analytics|Free SEO Tools|Hotjar|Free SEO Tools|Free SEO Tools|Free SEO Tools|Redirect|Free SEO Tools|Free SEO Tools|Free SEO Tools|Free SEO Tools|Tools
April 3, 2020

16 FREE SEO Tools To Help You Get More Traffic in 2020

When I first taught myself SEO, I started ranking pages on the first page of Google for competitive keywords using completely free tools….

Read More…

paying online
March 28, 2020

How To Get Your Ecommerce Store Out of a Slump

Coronavirus (COVID 19) is having a severe and adverse impact all over the world on the lives of millions of people.  Many…

Read More…

coronavirus
March 24, 2020

Coronavirus: What The Internet Has To Say

The coronavirus pandemic has, understandably, become a fixture in pretty much everyone’s daily lives around the world. Since its outbreak in Wuhan…

Read More…

Facebook retargeting
December 10, 2019

Facebook Abandoned Cart Retargeting [Step-by-Step Blueprint]

Ever been shopping on a website and then you come on to Facebook and see that product pop up? They will have…

Read More…

Link building strategy
June 25, 2019

How to Create a Scalable Link Building Strategy

Google Ads is a powerful tool that you can use to reach a larger audience and increase sales. However, understanding how your…

Read More…

Using Wix And Weebly For Your Website Can Do More Harm Than Good
March 12, 2019

Using Wix And Weebly For Your Website Can Do More Harm Than Good

Have you ever heard the term “pick two out of three Fast, Good and Cheap”? Well, Wix and Weebly are in the…

Read More…

instagram logos
March 1, 2019

7 Evergreen Organic Instagram Strategies for 2019

The Instagram Algorithm change last year hit most users hard. Increasingly, Instagram is making it more and more difficult for your content…

Read More…

how to promote an event on facebook
August 15, 2018

How to Promote An Event on Facebook

  In the following blog, you will learn how to promote an event on Facebook organically and using Facebook advertising to push…

Read More…

Facebook remarketing
May 30, 2018

Remarketing Mastery – Everything You Need to Know About Facebook Retargeting Tactics

It’s no secret that turning ice cold traffic into warm leads and eventually red-hot sales is hard; it’s damned-hard! As much as…

Read More…

instagram for business
May 11, 2018

Instagram for Business: 13 Things You MUST Know

  Instagram has over 800 million active users per month but with a constantly changing algorithm and the introduction of the non-linear…

Read More…

positive benefits of seo
February 28, 2018

8 Positive Benefits of Good SEO

  Search Engine Optimisation (SEO) is a methodology of strategies, techniques, and tactics used to increase the number of visitors to a website….

Read More…

first page on google
January 3, 2018

13 Steps to Get on the First Page of Google (Start Today)

How Do You Get on the First Page of Google? As time goes by, we are seeing a huge rise in artificial…

Read More…

facebook ad writing
December 3, 2017

9 Quick Tips on Writing Quality Facebook Ads

Writing Facebook ads that actually stop the scroll and inspire action takes more than bright visuals or clever slogans. It requires a…

Read More…

contact form 7 and mail chimp
October 14, 2017

How to Integrate Contact Form 7 and MailChimp

We know the importance of capturing users’ data and building email lists when it comes to building successful sales funnels. There are…

Read More…

Call to action buttons
March 23, 2017

How to Write Killer Call-to-Action Buttons

You may have the most amazing, beautifully designed website in the world, and you may be offering the greatest product that ever…

Read More…

Google content Ranking
March 2, 2017

How to Make Sure Your Content is Known by Google

Everyone knows that nowadays SEO should focus on building content. However, not every “quality content” that you post on your sites are…

Read More…

What is PPC
February 24, 2017

What is Pay Per Click and How Does it Work?

PPC (Pay Per Click) is a form of online advertising in which advertisers will not pay a fixed amount for ads, but…

Read More…

People having a meeting
October 15, 2016

What Small Businesses Need To Know About Search Engine Optimisation

For most small businesses today, visibility online is just as important as visibility on the high street. People use search engines like…

Read More…

improving conversion rate
August 30, 2016

25 Tips to Improve Your Website Conversion Rate

You’re generating a good number of visitors to your website, but visitors aren’t converting to paying customers.  Don’t worry it’s the same…

Read More…