Marketing Performance Maturity
Find your growth stage and the one change most likely to move the dial this quarter.
- 20 quick questions • 3–5 minutes
- Instant score and pillar breakdown
- Download a 6-week plan (PDF)
How it works
Answer 20 questions, get your stage, then download a plan you can run with your team.
Complete the quiz
Pick the option that best matches how things run today.
See your breakdown
Score out of 100 with a pillar view so you know where to focus.
Get the 6‑week plan
A weekly cadence, quick wins, and a short test backlog in a PDF.
What you get
Clear outputs you can use in a meeting the same day.
- Maturity score and stage label
- Pillar breakdown with weakest‑link highlight
- 3 priority actions for the next 14 days
- 6‑week schedule with owners and review rhythm
- PDF plan to share internally
6‑week action plan
Built from your answers — simple, practical, and easy to assign.
What “good” looks like
A simple view of the five pillars this assessment checks.
| Pillar | Signals of progress | Common blocker |
|---|---|---|
| Tracking | Clean events, agreed definitions, weekly reporting rhythm | Data scattered across tools |
| Experimentation | Consistent test cadence and structured reviews | Ideas never make it to live |
| Strategy | Clear ICP, channel roles, goals tied to finance | Too many competing priorities |
| Resourcing | Owners, briefs, handoffs, predictable delivery | Bottlenecks and unclear ownership |
| Enablement | Shared scorecard, SOPs, marketing ↔ sales alignment | Decisions take too long |
“This gave us a clear focus for the next six weeks. We stopped guessing, shipped quicker, and finally had a shared view of what mattered.”
Pillar notes
Short guidance to help you interpret the breakdown.
Tracking
Get one set of definitions, one reporting rhythm, and dependable conversion tracking.
- Event naming standards
- Cost + pipeline view
- Weekly quality checks
Experimentation
Ship smaller tests more often, then review learnings in the same place.
- 2‑week delivery target
- Clear hypotheses
- Decision rules
Strategy
Cut noise: tie goals to finance, define channel roles, and keep a rolling plan.
- ICP clarity
- Channel responsibilities
- Quarterly themes
Resourcing
Clarify owners and remove blockers so work moves without constant firefighting.
- Owners per channel
- Brief templates
- Simple handoffs
Enablement
Align leadership and sales on one scorecard so decisions happen faster.
- Shared SLA
- Weekly scorecard review
- SOP library
FAQs
Founders and marketing teams who want a single view of performance and a practical plan to improve it.
Around 3–5 minutes. Answer 20 questions across five pillars.
You’ll get a score, a pillar breakdown, and the option to download a 6‑week PDF plan.
No. The plan is instant. If you want help implementing it, you can reach out separately.
Your answers are stored securely and are not sold. You can request deletion at any time.
Ready to see your score?
Start the quiz at the top of this page. It takes just a few minutes.
Start now